by Ronald Barron | May 21, 2024 | Uncategorized
About the Role
Assistant Manager, Digital Marketing (Paid Search & Social) , Dockers
locations
Remote – USA
time type
Full time
job requisition id
R-0118045
JOB DESCRIPTION
About the Job
We are looking for a Asst Manager, Digital marketing to drive best-in-class digital marketing execution for Dockers brand and Dockers.com in the US. This is an exciting opportunity to be part of a highly talented team focused on developing an innovative digital marketing strategy. This role involves executing and delivering ROI on media spend and working closely with cross-functional team members and other partners. The ideal candidate will be a team player looking to build the brand for long term awareness and loyalty, drive strong performance and has a data driven mindset. This position reports to the Sr Manager, Performance Marketing.
- Execute on digital paid media channel strategy and performance – driving business results Dockers brand in the US and the Dockers.com site.
- Manage the Meta and other social AD networks (TikTok, etc) to drive brand awareness and conversion.
- Identify optimal media mix and maximize performance KPIs as needed (impressions for brand awareness and conversions for performance marketing
- Manage campaigns on Google Ads and Microsoft Ads to drive brand awareness and conversion, including paid search, shopping, display and YouTube
- Maintain regular reporting and analytics while working with ecommerce analyst to drive data driven strategies.
- Identify testing and strategic opportunities to capture added value and improve efficiency.
- Bridge digital marketing efforts to drive full funnel marketing between brand and demand generation.
- Partner with brand and creative teams to ensure that Dockers marketing assets come to life, reflect brand values and resonate with the target consumer.
- Work with partners such as merchants, pricing and promotions teams, business analysts, and engineers to identify media and messaging opportunities.
- Manage and mentor co-ordinators to develop talent and support the program.
About You
- 4+ years of experience in digital marketing, preferably in an ecommerce environment
- 3+ years of hands-on experience managing paid advertising campaigns in Metas AD network, TikTok, Snapchat and others.
- Direct management experience
- Knowledgeable about attribution strategy, incrementality testing, and LTV analysis
- Familiar with leveraging first and third-party data to drive consumer insights and audience strategies.
- Excellent quantitative analytics skills
- Leadership acumen, with a focus on developing talent.
- ‘Test and learn’ mentality.
- Strong collaboration skills and experience partnering with agencies, vendors, and internal teams.
- Bachelor’s degree or comparable working experience
APPLY HERE
by Ronald Barron | May 21, 2024 | Uncategorized
About the Role
Team Lead Mobile User Acquisition & Growth (remote)
Remote
Remote
Job description
Join SOFTGAMES, a leading mobile game company, as aTeam Lead Mobile User Acquisition & Growth and take your career to new heights. We are looking for a highly motivated and passionate individual to lead our mobile user acquisition and growthteam. Whether you prefer a remote or on-site role in Berlin, we have the flexibility to accommodate your needs.
As a hands-on Team Lead Mobile User Acquisition & Growth, you will play a pivotal role in managing, building, and developing our mobile user acquisition team. You’ll report directly to the management team, allowing you to contribute to strategic decision-making. Your main responsibility will be to lead, shape, and scale our user acquisition strategy for both existing and upcoming instant and mobile games. Collaboration with cross-functional teams in Product, Analytics, and Engineering will be key as we work together to maximize ROI.
What you’ll do:
- Join the SOFTGAMES leadership team and contribute to strategic decision-making.
- Take ownership of the user acquisition strategy for our current and future instant and mobile games.
- Continuously challenge, experiment, test, and iterate on acquisition channels, optimization strategies, and automation opportunities.
- Support your team in planning, setting up, monitoring, and analyzing mobile user acquisition campaigns.
- Collaborate with the Product andBI teams to analyze and report performance KPIs, providing data, forecasts, and insights to various stakeholders.
- Manage the development and growth of a team consisting of 4-6 direct reports, including career management and recruitment efforts.
What we’re looking for:
- A minimum of 5 years of experience and expertise in user acquisition and performance marketing strategies for mobile games across platforms such as Facebook, Adjust, Google, and Unity.
- Demonstrated experience in successfully soft launching (casual) games in app stores and effectively scaling them.
- Proven ability to effectively manage, optimize, and scale 6+ digit user acquisition budgets per month, while maximizing ROAS.
- Exceptional communication skills with a demonstrated ability to lead, manage, and develop cross-functional teams.
- Strong data-driven and analytical skills with a track record of achieving significant volume and returns from creative development, testing, and iteration.
- Deep knowledge about existing privacy challenges on AppStores and implementation as well as executionstrategies how to navigate these efficiently.
- Hands-on approach, highly motivated, fast, and well-organized work style to overcome challenges and roadblocks.
- Excellent written and verbal communication skills in English.
As a plus:
- Experience working with casual mobile games, ideally with instant games.
APPLY HERE
by Ronald Barron | May 21, 2024 | Uncategorized
About the Role
Title: Content Strategist
Type: Full Time
Workplace: remote
Category: Content Strategy
JobDescription:
Location:
This role can work remotely from anywhere in the USA. You must be legally authorized to work in the US.Bixal does not provide visa sponsorship.
What Will You Do?
Bixal has an exciting opportunity to improve the public’s experience with a range of government services. As consultants to our federal clients, you will be part of a cross-functional team applying human-centered design methods and innovation to deliver enterprise modernization at scale. This role is uniquely positioned to positively impact digital civic engagement.
At Bixal you will join a multidisciplinary collective of researchers, designers, strategists, and product managers creating innovative digital products, services and experiences that have a positive impact on the American public and communities around the world.
As a Content Strategist, you will apply human-centered design principles to develop content strategies and implement methods and practices to help client agencies solve business problems, better engage with customers, increase audience reach, and engender customer trust and confidence. This role is involved throughout the lifecycle of a project, supporting the entirety of the content strategy, planning, execution, and evidenced-based optimizations to drive engagement across products.
The Content Strategist will be expected to understand customer journeys and will be responsible for aligning user needs with business goals and priorities. This role will work in collaboration with user researchers and data analysts to develop actionable insights about user behaviors and implement data-informed optimizations to the content strategy.
Responsibilities:
- Develop, iterate, and implement website content in collaboration with project team designers to ensure final website products have the necessary content, successfully communicate the intended message, and meet audience needs.
- Support Bureau subject matter experts who are creating content for the website by creating templates, ensuring creation of platform-specific content (i.e., metadata, summaries, interface messages), auditing existing content, and helping SMEs understand the implications of information architecture and visual hierarchies for effective communication.
- Develop, iterate, and help maintain content strategy and maintenance guidelines to support the website project team in the management of the public website and its associated design system.
- Provide expertise on auditing and testing content and engage with website project team with the goal of evaluating effectiveness of content implementation options.
- Define and implement content management processes, including conducting routine content inventories, audits, and evaluations for quality, usability, accessibility, and inclusivity.
- Produce content models, metadata, taxonomies, and sitemaps.
- Collaborate with UX researchers and designers on content design and information architecture.
- Prepare, organize, and publish content, ensuring the application of plain language guidelines and accessibility practices (e.g., Section 508 and WCAG).
- Write, edit, and test copy on digital platforms and products as needed.
- Participate in client events and forums to positively represent the organization and develop and maintain relationships with the industry.
- As appropriate, play an active role in new client acquisition by supporting business development initiatives to enhance and grow Bixal’s business in each of the areas that it works.
- Perform other duties or special projects as assigned.
Qualifications:
- 3 years of experience developing and implementing content strategies for large websites or applications; 5 years of total professional work experience.
- Bachelor’s degree with a digital focus is preferred, or other combination of education, training, and certifications.
- Strong understanding of human-centered design strategies, methods, and approaches, and how content strategy fits in and elevates UX and product design deliverables and solutions.
- A portfolio of work that demonstrates a strong understanding of content strategy deliverables (e.g., content strategies, content models, content designs, UX writing).
- Strong consultation and collaboration skills; experience working on cross-functional teams.
- Experience in writing, revising, sourcing, and aggregating content.
- An understanding of plain language guidelines and accessibility standards (Section 508, WCAG).
- Experience working with content management systems and/or digital experience. platforms, including creating and following plans for migrating content from legacy to modernized content management solutions.
- Must able to pass and maintain a Public Trust security clearance.
Nice to Haves:
- Consulting/agency experience
- Experience working with Agile teams
- Previous work with federal government agencies or initiatives
APPLY HERE
by Ronald Barron | May 21, 2024 | Uncategorized
About the Role
Lead Game Artist (Remote)
Remote
Remote
Job description
SOFTGAMES is looking for a dynamic Lead Game Artist (f/m/x) to join our team remotelyand spearhead the artistic vision of our multi-platform sensation, SOLITAIRE HOME STORY (‘SOHO’). SOHO has been captivating players since its launch in 2021, boasting exponential revenue growth and expanding platform reach. Our focus is on the mobile version, currently in soft launch phase, which has recently achieved a significant milestone.
As the Lead Game Artist, you will helm a talented and diverse remote art team comprising six members: three skilled 2D environment artists, an accomplished animator, a proficient character artist, and a creative UI artist.
In this pivotal role, you’ll be reporting directly to the game’s Producer, serving as their trusted “eyes” on all artistic matters. Your primary responsibility will be to meticulously uphold and evolve the established visual style and quality of the game. Your leadership will be instrumental in inspiring, nurturing, and guiding our team of artists towards realizing the game’s artistic vision.
Join us in shaping the visual identity of SOLITAIRE HOME STORY and play a key role in its continued success and evolution.
Your Role
- Fostering a healthy culture in the game team which emphasizes craftsmanship, creativity, learning, open sharing, and communication
- Creating concepts, characters, backgrounds, and UI- not shy to be hands-on
- Optimizing standards and art pipelines in terms of quality and technology
- Guiding HR and management with hiring & training
Characteristics of Top Applicants
- 5 years + of experience in the games industry in a leading art position; ideally with deep experience in casual puzzle free to play mobile games
- Significant experience with Figma
- Significant experience with Spine animation/2d animation
- Understanding of technical art
- Passionate about creating, evolving and executing an artistic vision
- An excellent eye for detail and what world leading mobile games look like
- Exceptional communication in English and strong visual presentation skills
APPLY HERE
by Ronald Barron | May 21, 2024 | Uncategorized
About the Role
Title: Open-Source ML Release Engineer – US Remote
Location: New York NY US
JobDescription:
Here at Hugging Face, were on a journey to advance good Machine Learning and make it more accessible. Along the way, we contribute to the development of technology for the better.
We have built the fastest-growing, open-source, library of pre-trained models in the world. With more than 1 Million+ models and 320K+ stars on GitHub, over 15.000 companies are using HF technology in production, including leading AI organizations such as Google, Elastic, Salesforce, Grammarly and NASA.
About the Role
As an Open-Source ML Release Engineer, you will have a key role in collaborating with external groups in the release and adoption of their Open ML projects. You will work horizontally across the company (with the Open Source and Product teams) as well as with external stakeholders (such as Stanford, Meta, Cohere, Google, and Nous Research), enjoying autonomy to lead the collaborations.
In day-to-day, this role can involve:
- Developing notebooks and fine-tuning scripts for new models.
- Crafting engaging demos to showcase the latest research.
- Collaborating closely with partners to promote and implement best practices in open ML.
- Generating high-quality technical content such as blog posts.
- Growing healthy and sustainable relationships with external partners.
- Testing and experimenting with new model integrations.
- Creating and improving tooling to lower the barrier of entry for new models.
As the Open ML ecosystem grows, we seek an MLE who thrives in autonomy and a fast-paced environment, possesses a deep understanding of the ML landscape, and excels in interpersonal communication. You will work cross-functionally with the Open Source and Product teams and engage with external stakeholders.
About you
You’ll thrive in this role if you are passionate about being at the forefront of ML releases and enjoy collaborating with diverse teams and organizations. This position is ideal for someone who:
- Has a strong understanding of and empathy for the needs of the open ML community.
- Is willing to work across various teams and disciplines.
- Enjoys a broad range of tasks that can go beyond traditional engineering roles, sometimes wearing PM, developer, or hacker hats depending on the situation.
- Is excited about tackling challenging and diverse projects.
- Is comfortable working in a fast-paced, dynamic environment where priorities shift rapidly.
- Loves communicating with the community through blog posts, workshops or crafting ML memes.
- Is not afraid to pick up new tools and dive into new ML areas.
APPLY HERE
