Account Manager- Loyalty Strategy

Job Description

Account Manager- Loyalty Strategy

REMOTE

Columbus, Ohio, United States

I&M

Full time

Description

Baesman CRM & Loyalty is a division of Baesman Group and specializes in Loyalty, CRM, Direct, and Cross-Channel Marketing solutions for B2C companies including retail, restaurant, and home services. Our deep knowledge of direct-to-customer communication and retail marketing challenges, allows Baesman to build programs that result in profitable customer interactions. Combining our in-house digital execution with Baesman Group’s printing & fulfillment services, we ensure total quality control and a single point of accountability from strategy through execution.

In this position, you will be responsible for all aspects of Loyalty marketing from strategy through execution and analysis. The ideal candidate for this position must be a dynamic individual who has energy, enthusiasm, and an ongoing commitment to achieving high quality results and thrives on working in a fast-paced, challenging environment. This position requires you to communicate and coordinate final solution strategy, work together to develop implementation plan, and keep all team members informed of project status, while applying your industry and consultative expertise in analytics, direct marketing best practice and customer contact management. Must have a minimum of 5-7 years of experience in CRM / Loyalty strategy position to be considered for this roleOffice space will be provided in our Hilliard, Ohio headquarters, but this position also qualifies for working remotely.

Essential Duties and Responsibilities:

  • Understand client’s loyalty needs into a complete loyalty solution that includes program design, reward recommendations, analytics, ongoing program strategy, and ROI
  • Analyze and Report financial model scenarios
  • Lead working sessions and weekly touch bases of client timeline and deliverables for loyalty design with clients and all working teams
  • Identify yearly KPIs to analyze, report, and optimize loyalty performance. Provide actionable recommendations and insights.
  • Maintain in-depth knowledge of loyalty trends, competitive insight, and new platform technologies. Providing thought leadership and loyalty expertise.
  • Work with the database team to develop new loyalty solutions that solve loyalty challenges and evolve our technology.
  • QC/approve all campaigns to ensure that the creative, copy and functionality are correct to execute with excellence
  • Responsible for planning and executing Loyalty marketing calendar in alignment with client goals and program growth
  • Assist in managing expectations and communications with client(s)
  • Establish positive, trusting, and motivational relationships
  • Assist in other marketing projects/initiatives as necessary
  • Work with internal departments to support marketing efforts

Requirements

Minimum Requirements Include:

  • Demonstrate project management skills with the ability to meet tight deadlines
  • Ability to prioritize and multi-task
  • Exceptional attention to detail
  • Knowledge/background of Loyalty marketing
  • Demonstrated analytical and problem-solving skills
  • Exposure to retail loyalty marketing and/or direct marketing is a must
  • Familiarity with Loyalty platforms is a plus
  • Proficient experience using a web-based user interface
  • Self-motivated with the ability to work collaboratively and independently when necessary
  • Demonstrated analytical skills and familiarity with measurement tools that monitor standard email campaign results
  • Strong communication skills
  • Demonstrated proactive thinker
  • Ability to understand overall business objectives and make accurate, thoughtful decisions

Experience:

  • Minimum 5-7 years of experience in a CRM or Loyalty strategy position
  • Bachelor’s Degree
  • Project Management experience

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Project Manager

Job Description

PROJECT MANAGER (PMO)

Fenton, MO, USA St. Louis, MO, USA Req #497

The Project Manager (PMO) role reports to the Manager, Program Management Office (PMO). The Project Manager is responsible for managing all aspects of various internal projects across the enterprise (matrix organizational structure). These projects will vary in complexity (mid to high), size, and change management risk.

The PMO is also responsible for the planning, prioritization, execution, delivery and reporting of programs and projects assigned to the Business Transformation team.

The work location for this role is flexible if approved by UniGroup except this position may not be performed remotely from Colorado and California. You may read over the UniGroup privacy policy by clicking HERE.

Essential Duties and Responsibilities:

  • Owns and actively manages simultaneous projects through their entire lifecycle following standard project management methodologies, internally established best practices and processes.
  • Contributes to thoughtful and creative discussions with Project Sponsor(s) on defining project objectives, goals, resource planning and scheduling.
  • Ensures project success by educating Project Sponsor(s) and Stakeholders about project management’s triple constraint, create the best balance between changes that will impact cost, time, and scope.
  • Partners with internal stakeholders and leads cross-functional project teams to understand and accomplish project objectives, ensuring stakeholder satisfaction.
  • Ensures the business benefits of projects assigned are clearly defined, understood and the project team establishes appropriate measures of success.
  • Establishes and maintains project plans, reports progress as required, generates risk assessments, escalates issues and facilitates project review discussions.
  • Manages a highly complex business calendar with a keen sense of prioritization and time management.
  • Navigates project changes; identifies and removes barriers and coordinates with a variety of cross-functional project team members.
  • Participates in the development and continuous improvement of best practices, PM templates and methodology for our internal Program Management office (PMO)
  • Incorporates and uphold UniGroup’s core values in all aspects of the role.
  • Performs other duties as assigned for business continuity.

Qualifications:

Education, License or Certification:

  • Bachelor’s Degree in business or equivalent experience.
  • Project Management Certification desired (or ability to certify within 12 months)

Experience:

  • 3+ years of hands-on Project Management experience required.
  • Experience developing and delivering communication and presentations to senior leadership
  • Virtual collaboration capability

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Paid Social Specialist

Job Description

Note from FlexJobs Staff: The employer states this position is remote in the United States.

Paid Social Specialist

Mission

You will create & manage profitable ad campaigns for multiple brands and establish yourself as a social media advertising expert amongst your team and your clients. You will innovate along with industry trends, and leverage data to succinctly present campaign results & strategic recommendations.

Outcomes For the Role

  • Manages 7-9 clients of various support tiers within 12 months
    • Building a full-funnel ad account strategy per each
    • Ongoing campaign optimization based on data-driven analysis of account metrics
    • Copywriting following correct voice and tone
    • Creative strategy, testing, and editing with a variety of ad formats
    • Leverage first party data for targeting and insights
    • Prepare performance reports/dashboards for clients
    • Plan, execute, and measure experiments & conversion tests
    • Works with external resources as need to affect campaign changes
  • Establishes expertise
    • Internally within 2 months
      • Lack of edits required from manager & team during cross-account checks
      • Proactive ownership & high quality of new initiatives
      • Contributes to internal documentation & processes (iterates current SOPs)
      • Demonstrates connectivity to latest innovations (or regulatory evolution) in the paid advertising field and brings recommendations to the team
    • Externally within 6 months
      • Deliver (through email, meetings, etc.) strategic recommendations to clients grounded in performance data in alignment with C-suite goals.
      • Coaches clients with empathy and a lack of ego to persuading them to follow through with your recommendations
      • Shows understanding of other ecommerce channels and how they affect your clients’ campaign performance
      • Demonstrates clear understanding of and alignment with client goals
  • Demonstrates and maintains self governance within the first 30 days working remotely
    • Reasonable response times via Slack & Email during expected working-hours
    • Proactively sends deliverables to team allowing enough time for feedback before presenting to clients
    • Recognizes when they are blocking teammates/clients and prioritizes accordingly
    • Weekly priorities are in alignment with Paid Team initiatives as guided by Paid Team Manager

Onboarding Expectations

Day 1:

  • Be able to access all necessary platforms/accounts
  • Takes high-quality notes from internal syncs

Day 7:

  • Can explain campaign performance in-depth, inclusive of macro-factors, auction insights, and seasonal trends
  • Demonstrates initiative to answer questions prior to asking team

Day 14:

  • Be executing recurring tasks on client accounts (with minimal edits required)
  • Manages daily paid social budgets and adjusts based on performance
  • Builds slide deck for client meeting and presents insights and recommendations to internal team.
  • Be able to set up a Meta campaign from scratch with correct targeting, budget, schedule, and creative best practices
  • Begins shadowing client meetings
  • Asks manager insightful questions about clients and Tadpull processes

Day 30:

  • Identifies 3 items for improvement regarding internal processes
  • Be spending at least 70% of time on client work (meetings, strategy, execution, etc)
  • Less than 3 edits found during cross-account checks of assigned social media campaigns (includes executing campaign builds, QAs and optimizations)
  • Has suggested and executed one A/B test that improved campaign performance

Day 60:

  • Be directly overseeing strategy and execution for at least 5 clients
  • Be creating meeting agendas and running meetings for those clients in coordination with the CSM
  • Delivers 2-3 high ROI recommendations to the CSMs for Quarterly Business Reviews, reviewed by Paid Manager
  • Provide 3+ optimizations/recommendations during cross-account checks
  • Can sufficiently answer client questions about strategy and performance regarding paid in email/meetings without assistance
  • Contributes at least 3 items to the Pond roadmap during project syncs or through the Pond-Ideas channel

Ongoing (NOT in job description)

  • Can clearly delegate tasks to team members (what needs to be done, when, and why)
  • Shows a strong aptitude for learning new platforms/channels

Qualifications

  • Minimum of 3 year of experience managing conversion campaigns in Facebook Ads Manager, preferably in D2C ecommerce
  • Hands-on experience in handling marketing budgets and reporting results
  • Comfortable using analytics tools like Google Analytics to analyze campaign data and report results
  • Ability to use Photoshop or Canva or preferred tool to design creative ad images, videos, and gifs
  • Excellent organizational skills and attention to detail; ability to manage multiple projects against multiple timelines, at once
  • Strong quantitative, analytical and problem-solving skills
  • Ability to communicate directly yet empathetically with clients, both verbally and in writing
  • High levels of integrity, autonomy, and self-motivation
  • Extra points for grit, positive attitude, and hustle

Preferred

  • Meta Certification
  • Data-visualization skills with tools including Google Data Studio
  • Experience working with tagging tools like Google Tag Manager
  • Previous agency experience
  • Experience with ambassador/influencer marketing

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Senior Optimization Manager

Job Description

Title: Senior Optimization Manager

Location: Remote – United States

Adswerve is an award winning digital consultancy at the intersection of media, data and technology. With a team of 300+ data, media and tech experts, we’re proud to be the first and largest independent Google Marketing Platform partner and a respected Adobe Silver Solutions Provider. Handling over $1B in media spend, our 800+ clients trust us to drive remarkable results.

As a premier digital media and data consultancy, we’re more than experts. We’re visionaries and tacticians, guiding marketing and tech leaders to maximize the value of their martech investments and make stronger connections with their customers. We thrive on conquering challenges; we love the tough stuff. Join us in pushing the boundaries of what’s possible and making a significant impact.

Job Title: Sr. Optimization Manager

Compensation: $130,000 to $160,000

Location: Colorado, Connecticut, Florida, Illinois, New Jersey, New York, North Carolina, Oregon, Texas, Washington

Adswerve is looking for a Sr. Optimization Manager to join the Adobe Services Team! This person will lead all aspects of their assigned team, eventually managing up to 5 team members, understanding their goals, competencies and skills. This person will be the point person across the organization for optimization-focused support and also be able to step into client communications as needed. The ideal candidate has experience consulting on client projects, identifying areas of opportunity within client engagements, and translating Adobe and other optimization solutions to all audiences.

As a partner of Google and Adobe marketing and analytics platforms, we humanize data, simplify the complex, and share our knowledge. Does this sound like something you’d like to be a part of?

This position will spend 50% of their time on client interactions, 30% management, 10% on Training and Development, and 10% on internal work.

Responsibilities

  • Own multiple clients projects, partnering with Account Manager/Director’s and working with Consultants of all levels in regards to the roadmap ensuring there is sufficient work to be done.
  • Delegates client work across teams, assisting with training and mentoring consultants as needed.
  • Collaborates with team to create packaged solutions and iterate based on learnings.
  • Directly manage a team of up to 5 team members – providing ongoing feedback and administering mid-and-end of year performance reviews.
  • Use creative problem solving to drive business decision-making based on analytical findings.
  • Take initiative to work with the management team to resolve project issues and risks.
  • Employ data mining, segmentation, analytical and other optimization/personalization techniques to capture important trends and create relevant measurement dashboards.
  • Research, analysis, documentation, facilitation, problem solving and delivering on assigned tasks within project scope and budget.
  • Manage multiple projects or large / complex streams of work
  • Keep projects running smoothly, on time and within budget
  • Use discretion and independent judgment to determine what analytics offerings will have the most positive impact on Adswerve’s growth and profitability.

Experience

  • Bachelor‘s degree in Marketing, Analytics or related field
  • Proven experience in Adobe Target, Adobe Analytics, Adobe Launch. and Adobe Product Certified, experience with optimization tools such as AB Tasty, Optimizely are a plus
  • 9+ years of experience in an analytics and/or optimization role with at least 4 years management experience
  • Experience with web-based and mobile-based technology
  • Demonstrated ability to solve complex problems and ensure timely delivery, providing the highest level of quality and empathy towards all clients and internal teams
  • Previous experience client facing experience and leading multiple client projects

APPLY HERE

Lead Product Designer

Job Description

Title: Lead Product Designer

Location: US National

Remote

Full time

Job Summary:

The Human-Centered Design team creates solutions that have a long-lasting impact on our member’s lives and communities by improving their health and well-being. We transform the lives of members through innovative health and life services. Using design thinking, we collaboratively build the products and practices that enable our members to achieve their holistic health goals across all factors of social determinants of health.

The Lead Product Designer will be responsible for delivering high-quality end-to-end experiences that have a measurable impact on our members. They focus on defining and driving strategic initiatives while growing the capabilities of the Human-Centered Design team.

Essential Functions:

  • Define the end-to-end product experience through a human-centered design process by being involved with establishing the initial product strategy to visual implementation to deliver high-quality work that has a visible impact on our member’s lives
  • Collaborate with cross-functional teams to advocate for the member experience in our products and practices
  • Facilitate and lead design discussions, soliciting and synthesize feedback to better the member’s experience
  • Conduct and apply customer research (including design thinking, prototyping, and conceptual visualization) with cross-functional partners
  • Drive the iterative design process, constantly sketching, showing work in progress, validating work qualitatively and quantitatively, shipping, learning, and growing
  • Collaboratively define projects and measures of success, test your assumptions and outcomes, and incorporate feedback
  • Improve processes and methodologies (i.e., problem-framing approaches, design research, etc.) to increase product quality, team velocity, and customer empathy
  • Coordinate with other design team members to ensure consistent and accurate communication
  • Perform any other job duties as requested

Education and Experience:

  • Bachelor‘s degree in Design, Business, or related field or equivalent years of relevant work experience is required
  • Eight (8) years of professional visual product design experience, designing complex or enterprise-level software is required
  • Three (3) years of experience leading and mentoring team of designers is preferred

Competencies, Knowledge and Skills:

  • Knowledge of different technology solutions in the healthcare space; ability to learn new technology to support business direction and customer needs
  • Expert in design thinking principles and digital product design
  • Knowledgeable in Design Ops and building Design Systems
  • Strong problem-solving and critical-thinking skills
  • Ability to influence cross-functional teams, set priorities, manage projects, deliver results based on requirements and goals
  • Comfortable and confident interacting with business partners and senior/executive leadership
  • Strong interpersonal skills and high level of professionalism
  • Excellent written and verbal communication skills
  • Effective listening and critical thinking skills
  • Knowledge of the healthcare and/or managed care philosophy and environment a plus

Licensure and Certification:

  • Design, Product Design, or User Experience Design certification is strongly desired

APPLY HERE

UI UX Specialist

Job Description

UI UX Specialist (Remote)

locations

Reston, VA

time type

Full time

job requisition id

R2303888

*We are open to supporting 100% remote work anywhere within the US *

ICF’s Digital Modernization Division is a rapidly growing, entrepreneurial, technology department, seeking a UI UX Specialist to support the current needs of our federal customers.

Our Digital Modernization Division is an information technology and management consulting department that offers integrated, strategic solutions to its public and private-sector clients. ICF has the expertise, agility, and commitment to design, build, and operate high-performance IT engines to support all aspects of our client’s business.

We are seeking a UI UX Specialist to be a key part of a growing team of UX specialists. You will collaborate with other members of an Agile product team to understand users and their needs so you can deliver the best solutions for the most important problems. You will work to put your users first. You will apply a human-centered design approach based on research to ensure that solutions meet the needs of users and our clients.

Based on your experiences and interests, we may ask you as a technology professional to support growth-related activities, including (but not limited to) RFI, RFP, prototypes, and oral presentations.Team members are also expected to uphold and maintain appropriate certifications necessary for their practice expertise.

Responsibilities

  • Develop research questions, form hypotheses, and select appropriate methods that effectively uncover crucial insights that drive product and user experience decisions.
  • Guide agile teams to user-centered solutions by driving empathy and validating concepts with user interviews, surveys, developing personas, and other research.
  • Contribute to discovering and developing UX solutions by participating in and leading ideation sessions, rapid testing, and concept validation.
  • Ensure teams solve problems effectively by leading usability testing, user feedback sessions, and related research.
  • Work with product leadership to research, understand, and communicate user outcomes effectively.
  • Contribute to client and stakeholder management by communicating compelling insights grounded in data, advocating for users, and clarifying the rationale of the research process.

Basic Qualifications

  • 2+ years of experience in applied UX, CX, and digital strategy, with a research focus.
  • 1+ years of experience using Human Centered Design and UXD processes to develop a research plan that guides the application design.
  • 1+ years of experience with research skills across one or more methods including qualitative, quantitative, and design-based methods.
  • 1+ years of experience facilitating user interviews, as well as creating research plans, moderator guides, personas, and recommendation reports.
  • 1+ years of experience with usability testing using design prototypes or existing digital systems, as well as with information architecture testing methods such as card sorting or tree testing.
  • 1+ years of understanding of usability and accessibility including heuristic and expert methods.
  • 1+ years of experience in research ethics and best practices for human subjects to protect participants and control bias, including informed consent, personally identifiable information, NDAs, and related concepts.
  • 1+ years of experience working on Agile development projects.
  • MUST RESIDE IN THE United States (U.S.) and the work MUST BE PERFORMED in the United States (U.S.), as this work is for a federal contract and laws do apply.

Preferred Qualifications

  • Experience in the federal government.
  • Able to provide a portfolio or examples demonstrating your research/design process and deliverables.

APPLY HERE