by Ronald Barron | Nov 10, 2023 | Uncategorized
Job Description
Account Director (SEO + Content)
Location
United States, Canada
Type
Full time
Department
Growth
Overview
Graphite is a technology-enabled growth agency that helps fast growing companies like Masterclass, Notion, and BetterUp unlock sustainable revenue through content and SEO. We’re obsessed with impact it’s foundational to who we are, why we’re successful, and how we approach delivering outcomes for clients and ultimately, everyone on the internet. We are a fully distributed company with team members located across North America, Latin America, and Europe. Come join us and help us create the best content, everywhere that matters.
We’re looking for an experienced Account Director (SEO + Content) who will be responsible for defining and executing a best-in-class growth strategy for our top-tier partners. Your primary responsibility will be to gain a deep understanding of our partners’ businesses in order to drive key business results via process-driven SEO, content strategy, mobile app growth, and conversion optimization. In this role, you will own critical strategic initiatives for high-growth tech companies. This role requires you to be resourceful, creative, and persistent to make growth marketing a successful strategic initiative for partners. This is a fully remote work opportunity.
Why you’re excited about this role:
- You will own the strategy and execution of complex, large-scale, time-critical projects in collaboration with internal and external cross-functional teams
- You will work directly with growth and marketing executives at high growth consumer tech companies, providing growth recommendations and collaborating across growth initiatives
- You will craft compelling business cases for growth marketing projects including opportunity sizing with Analytics and Finance teams
- You will identify, evaluate, and prioritize scalable web platform and page-level SEO projects based on traffic and revenue growth opportunities
- You will forecast performance, set targets, build reporting, and communicate pacing towards targets
- You will conduct A/B tests that optimize the overall marketing program and the marketing initiatives that you champion
- You will coordinate with the Data Science team to perform analysis on organic traffic changes and communicate learnings and insights to partners
- You will track performance and learnings across all partner growth initiatives and present project wins and challenges to the partner executive team
- You will help the internal Data Science team evaluate and prioritize new product opportunities by providing product requirements and product value based on your insights from partners
Why we’re excited about you:
- You are eager to be the best at what you do and you are excited to apply your strategic thinking skills and growth experience to develop and execute strategic growth initiatives across multiple companies in a variety of industries
- You are comfortable defining and owning a strategic roadmap, as well as the execution of the roadmap. You are able to work cross-functionally with product, engineering, and content teams both internally at Graphite and externally at partner companies to drive progress and achieve goals.
- You are a creative problem-solver. You are able to translate learnings and insights from growth initiatives in one category to innovative solutions for another category.
- You are obsessed with learning and developing new skills and you are comfortable doing so in a fast-paced environment.
- You are an excellent communicator and can present to CEOs and top executives, as well as dive into the details with content creators and engineers. You can operate at 30,000 feet and 500 feet.
- You are comfortable taking full ownership of your projects and working in a performance-driven environment while cultivating a strong sense of team and collaboration.
APPLY HERE
by Ronald Barron | Nov 10, 2023 | Uncategorized
Job Description
Senior Account Manager (SEO + Content)
Location
United States, Canada
Type
Full time
Department
Growth
Overview
Graphite is a technology-enabled growth agency that helps fast growing companies like Masterclass, Notion, and BetterUp unlock sustainable revenue through content and SEO. We’re obsessed with impact it’s foundational to who we are, why we’re successful, and how we approach delivering outcomes for clients and ultimately, everyone on the internet. We are a fully distributed company with team members located across North America, Latin America, and Europe. Come join us and help us create the best content, everywhere that matters.
We’re looking for an experienced Sr. Account Manager (SEO + Content) who will be responsible for creating and prioritizing our Growth / SEO roadmaps in collaboration with Graphite’s Growth Leads and external product, engineering, design, and executive teams. This role requires you to be resourceful, creative, and persistent to make growth marketing a successful strategic initiative for partners. You are eager to be the best at what you do. You are obsessed with learning and developing new skills. You feel comfortable taking full ownership of your projects and working in a performance-driven environment while cultivating a strong sense of team and collaboration.This is a fully remote work opportunity.
What you’ll do:
- Work collaboratively on complex, large-scale, time-critical projects
- Forecast performance, set targets, build reporting, and communicate pacing towards targets
- Monitor the performance of top consumer tech companies we work with and their competitors
- Analyze digital marketing campaigns, website performance, identify trends, and provide recommendations
- Conduct AB tests that optimize the overall marketing program
- Craft compelling business cases for growth marketing projects including opportunity sizing with Analytics and Finance teams
- Identify, evaluate, and prioritize scalable web platform and page-level SEO projects based on traffic and revenue growth opportunities
- Coordinate with data science to perform analysis on organic traffic changes.
- Support other project Leads and external teams as needed
What expertise you’ll need:
- SEO + Content: At least 3+ years of agency or in-house experience with technical SEO and content strategy. General experience and awareness of the digital marketing space, including paid search, SEO, social, some digital marketing strategies, etc. Programmatic SEO is a huge plus!
- Data Analysis: Exceptional data analysis skills (you are the go-to spreadsheet person on your team)
- Product: Excellent product sense and come solve challenging problems with simple elegant product solutions
- Web & App: Strong understanding of how the web and native app ecosystems work
- Tools: Experience working with a number of data and product tools (Google Analytics, Excel, Data Studio, Amplitude, SEMRush, Ahrefs, Asana, Jira, etc.)
APPLY HERE
by Ronald Barron | Nov 10, 2023 | Uncategorized
Job Description
Lead Brand Designer
at G2
Remote (US)
About G2 – Our People
G2 was founded to create a place where people will love to work. We strive to create meaning in work and provide more than just a job: a true calling. At the heart of our community and culture are our people. Our global G2 team comes from a wide range of backgrounds and experiences, and that’s what makes our G2 community strong and vibrant. We want everyone to bring their authentic selves to work, and we do this through our company and team events, our G2 Gives charitable initiatives, and our Employee Resource Groups (ERGs).
Our employee-led, leadership-supported ERGs celebrate the diversity of our team, foster inclusivity and belonging, and create a space to connect to each other. Through connections and understanding, we build a stronger and more dynamic global team and help every person reach their personal peak.
We support our employees by offering generous benefits, such as flexible work, ample parental leave, and unlimited PTO. Click here to learn more about our benefits.
About G2 – The Company
When you join G2, you join the global team behind the largest and most trusted software marketplace. Every month, 5.5 million people come to G2 to inform smarter software decisions based on honest peer reviews. Authenticity is our focus, and every day we help thousands of companies, and hundreds of employees, propel their potential. Ready for meaningful work that starts and ends with compassion and heart? You’ve come to the right place.
G2 is going through exciting growth! We’ve recently secured our Series D funding of $157 million, which will further allow us to grow and develop our product and people. Read about it here!
About The Role
Great brand work tells a story. Sought, found, executed, you’re an arbiter of turning narrative to visual. You fashion ideas using lines, shapes, colors and type that become tangible, giving life to strategy. Ideas manifested, in a way. You craft robust systems that marry complements and uncover truths, turning the complicated simple. You don’t shy from imagination and often seek the elusive answer to “Wouldn’t it be cool if…”. You embrace others around you who endeavor to do the same, in the pursuit of our goals, inspiring and pushing others (yourself too) along the way. You partner with writers, designers, developers, marketers and more to fashion the growth of G2’s brand, elevating our vision to be “The place you go for software”. You’re key to unraveling our stakeholders’ challenges across nearly every prospect and customer touchpoint—from large internal event design, to our famed Best Software campaign (hello NYC billboards), to amazing employee success projects that enhance the employee experience, you’ll have your hands full and elbows deep in rich, impactful work. This role reports directly to the Brand Creative Director.
In This Role, You Will:
- Act as a design mentor, leader, and evangelist within the Brand & Marketing teams, and across the organization
- Assist in defining individual designer process & overall design process—from concept to handoff
- Be an active participant in hiring design roles
- Consistently drive design accountability across teams to ensure design is always represented properly
- Evangelize design across G2, advocating and seeking out opportunities to improve design (sometimes cross teams, not being scared to share your POV)
- Provide consistent design direction to media, particularly around brand compliance and art production
- Consistently identify design opportunities across brand system and marketing channels, working with PM to define and build briefs to address
- Suggest and assist in brand and campaign workshops/brainstorms
- Partner with CD & other designers to maintain brand design system with an eye on optimization & style, making suggestions and seeking improvement w/out asking
- Partner with CD & other designers in evolving brand vision LnF as well as brand design philosophies and strategies
- Present new designs and design strategy behind campaigns, carefully articulating decisions and goals
- Participate in data driven conversations w/ marketing to gain learnings and identify design opportunities to consistently improve
- Lead design conversations in each creative brief, advocating for the best work and rescoping work as needed
- Update & maintain brand guide w/ new updates and guidelines
- Exemplify culture and leadership within the team, being an active role model for others
Minimum Qualifications:
We realize applying for jobs can feel daunting at times. Even if you don’t check all the boxes in the job description, we encourage you to apply anyway.
- Experience designing for B2B and B2C brands for 5-8 years.
- Excellent knowledge of Adobe creative, figma, and other in-market tools
- Excellent knowledge of design principles
- Excellent use of proportions, negative space, UI design, & hierarchy
- Superior standards for their work
- Superior execution ability that outputs hi-fi work on time, error free
- Strong mentorship capabilities & ability to deliver feedback
- Begins to evangelize design across organization
- Excellent ability to execute on creative briefs to deliver new design work from start to finish
- Strong knowledge of digital and brand channels and how to create for them
- Communicating consistently and effectively on project timelines, roadblocks, conflicts, and scope
- Strong at building and devising omnichannel design tests
What Can Help Your Application Stand Out:
- Design thinking led (has a strong repeatable creative process)
- Strong at presenting and pitching work
- Sees stakeholders as strategic partners
- Ability to execute design direction across brand and campaigns
- Sees brand and design as business drivers
APPLY HERE
by Ronald Barron | Nov 10, 2023 | Uncategorized
Job Description
Title: Brand Designer – Remote
Location: Remote – US
Type: Full-time
Workplace: remote
JobDescription:
EMPOWER OVERVIEW
Empower is a high-growth financial technology company on a mission to expand access to fair credit to give anyone in the world the opportunity to improve their financial security and mobility. We dream up and launch one-of-a-kind features that help our members get money instantly whenever they need it, save for the future, and rewrite their financial story. Our members see Empower Cash Advance as a life-saver, Empower Automatic Savings as a game-changer, and the new Empower Thrive line of credit (currently in beta, launching soon) as a lifeline to low-cost borrowing and the only practical path to building good credit.
Empower is backed by Sequoia Capital, Blisce, and Icon Ventures. Are we the next great place to grow your impact and accelerate your career? We think so:
Inc. ranked Empower #56 in the 2023 Inc. 5000 list of the fastest-growing private companies in the US (#55 in 2022). Forbes put Empower on its 2023 list of America’s Best Startup Employers. Fast Company recognized the new Empower Thrive line of credit in their 2022 list of the Next Big Things in Tech.
WHAT EMPOWER OFFERS
Competitive salary
Generous equity package
Full healthcare benefits
Technology expense reimbursement
Work from anywhere
JOB DESCRIPTION
We are looking for a Brand Designer to produce high-quality, high-performing digital assets in a collaborative and results-oriented environment. Projects range from web landing pages to social media graphics, email marketing templates, and basic video editing to help the marketing team acquire new customers and boost community engagement. The ideal candidate is creative and resourceful in solving marketing problems and is well-versed in delivering visually impactful designs across a variety of digital channels. You’ll join the marketing team and partner closely with other functions. This is a unique opportunity to actively contribute to Empower’s brand language.
Key Responsibilities
- Develop and execute visual concepts and digital designs for a variety of channels, including social, search, web, and email
- Partner with marketers to quantify creative performance and translate insights to future creative development
- Partner with other brand and product designers to create a cohesive, consistent presentation of the brand in market
- Deliver projects on time and according to the specifications and budget outlined in the brief
- You will be actively contributing and defining how the brand should be used across our product ecosystem and touch points, ensuring consistency and cohesiveness in all brand communications
Candidate Qualifications
- 3+ years of relevant digital design experienceA strong portfolio showcasing a variety of design projects across a range of channels (email, landing pages, print materials, paid advertising for meta)
- You have an eagle eye for typography, composition, and color application
- You’re fluent with Figma, Adobe Suite, and best production practices for digital
- Demonstrated ability to adapt, learn, and apply new design trends, techniques, and standards appropriately
- Ability to give and receive feedback and communicate honestly and respectfully
- Ability to work collaboratively with others and thrive in a fast-paced, results-driven environment
- You take pride in your work and you strive to improve continuously over every project you work on
APPLY HERE
by Ronald Barron | Nov 10, 2023 | Uncategorized
Job Description
Title: Manager, Software Engineering
Location: Remote
What you’ll do
In a few words
Abarca is igniting a revolution in healthcare. We built our company on the belief that with smarter technology we are redefining pharmacy benefits, but this is just the beginning
Software Development at Abarca Health houses a truly innovative team: software, systems, architecture, and automation engineers! They design, build, code, test and automate it? Then we got them on this team! Software Engineering manages the development of our suite of tech products to ensure all pharmacy benefit management services are up to date and bring the best quality of service our clients need.
As a Software Engineering Manager, you’ll direct management of software engineers, strategic planning, product definition, managing operational challenges at scale, project management for software within the team, and quality of the software development process in an agile environment. Also, you will be responsible to organize the teams and the organization on how to use Agile Scrum practices and values to the delight of all our customers here at Abarca. Additionally, as our organization is growing, hiring top-notch engineers will be a key focus. In other words, you’ll get to pick incoming new players before they can join the adventure.
The fundamentals for the job
- Providing technical leadership, guidance, and support in the development and deployment of complex mobile and hosted web applications.
- Assisting in the definition of product requirements and for the creation of high-level architectural specifications, ensuring feasibility, functionality, and integration with existing systems and services.
- Balancing the creation of value with the management of risk through design.
- Taking an active role in cross departmental projects when needed.
- Guide and mentor engineers. Coaching is a key part of every single team, as Software Engineering Manager and Scrum Master, you will bring the best in others as a team contributor and servant leader.
- Researching, investigating, and staying at the forefront of technology (Software Development, Hardware, Programming Languages, etc.)
- Directing research on emerging applications’ software development products, languages, and standards in support of procurement and development efforts.
- Collaborate Product Managers, Business System Analysts, Software Engineers, Testers and users to understand Business and Client needs and create optimal software and technology solutions to address those needs.
What we expect of you
The bold requirements
- Bachelor’s Degree or Master’s Degree in Computer Science, Software Engineering, Computer Engineering or related technical discipline. (In lieu of a degree, equivalent, relevant work experience may be considered.)
- 8+ years of experience managing software engineers, specifically as part of an agile development environment.
- Experience leading multiple engineering teams (Previous Dungeon Master experience preferred.)
- Experience with OO programming in C# or Java, MVC web applications (ASP.NET MVC, AngularJS and Bootstrap).
- Experience with relational and non-relational data (SQL and SQL Server as well).
- Experience in other Agile practices such as Extreme Programming (XP), Kanban, Crystal, FDD and others.
- Experience with Agile techniques, such as User Stories, Automated Test-Driven Development (ATDD), Test-Driven Development (TDD), Continuous Integration (CI), Continuous Testing (CT), Continuous Development (CD), Pairing, Automated Testing and Agile Games.
- Experience with implementation of Scrum Methodology from Waterfall on a software development organization.
- Experience leading delivery of working software while collaborating with end users. Show us the footprints!
- Established (like petroglyphs) expertise in developer tools or software development lifecycle (SDLC) systems (continuous integration, version control, source code repositories, build systems, package management, deployment tools, test frameworks, etc.)
- Experience with professional software engineering practices & best practices for the full software development life cycle including.
- Excellent oral and written communication skills.
- We are proud to offer a flexible hybrid work model which will require certain on-site work days (Puerto Rico Location Only)
Nice to haves
- Microsoft Team Foundation Server (TFS).
- Experience with pharmacy benefit management, claims adjudication and/or healthcare.
Physical requirements
- Must be able to access and navigate each department at the organization’s facilities.
- Sedentary work that primarily involves sitting/standing.
APPLY HERE
