by Ronald Barron | Aug 9, 2024 | Uncategorized
About the Role
Senior eCommerce Optimization Manager
United States – Remote
Who We Are -MANSCAPED® is a leading men’s grooming and lifestyle consumer brand on a mission to introduce and elevate a whole new self-care routine for men. What began as the category creator of below-the-waist grooming has quickly evolved into a global omnichannel powerhouse available around the world on manscaped.com, Amazon, and in major retailers including Target®, Walmart, and Best Buy. As a company, we’re more than just ball jokes (though, rest assured, there’s plenty of those). We proudly uphold seven core values – accountability, authenticity, collaboration, fun, humility, inclusivity, and innovation – which define our brand identity and drive our success. As a people-centric employer brand, we are deeply committed to fostering the growth, happiness, and holistic well-being of each individual on our team.
Who We’re Looking For –Reporting to the Director, Global E-Commerce, we are seeking a highly motivated Senior eCommerce Optimization Manager to join our Global eCommerce team to enhance shopper experience and conversion rates through personalization and experimentation across MANSCAPED.com. This role focuses on translating data into impactful insights to optimize our website strategy. The ideal candidate will be responsible for crafting and implementing strategic testing and personalization initiatives globally, driving metrics including conversion rates, units per transaction, and average revenue per user. This role will leverage expertise in marketing automation, analytics, and user behavior to create personalized experiences and upsell opportunities that delight customers and drive business growth.
Keys to Success – As a member of the eCommerce team, success will be measured based on three key actions. 1) Doing your job; setting and meeting appropriate goals that ladder up to the long-term Company vision and the short-term Company targets. You are expected to align on these goals with your manager, and then deliver on them. 2) Doing Your Job, the Right Way; At MANSCAPED® we strive to be ideal team players. That means striving to live up to the Humble, Hard Working & Smart framework. 3) Engaging (in both directions) with Radical Candor in a way that seeks to improve the performance of yourself and the team around you.
Responsibilities:
- Develop and execute a comprehensive testing and personalization strategy aligned with company goals and user needs
- Conduct user research and analyze customer data to identify audience segments and personalization opportunities
- Work collaboratively with cross-functional teams (marketing, product, design, analytics) to design and implement A/B tests, personalization rules, and targeted campaigns
- Oversee the evolution of personalization tools and technologies in partnership with our technology organization
- Monitor and analyze the performance of personalization initiatives, iterating and optimizing based on data insights
- Stay up to date on the latest trends and innovations in personalization and recommend new strategies and technologies
- Create clear and concise documentation to ensure smooth transitions and knowledge transfer within the team
- Manage and mentor junior team members, fostering a culture of data-driven decision making and experimentation
- Analyze recommendation engine performance metrics (e.g., click-through rate, conversion rate) and user search behavior to optimize algorithms and improve the relevance of recommendations and search results
- Be accountable for growth of eCommerce Revenue and improved shopper experience
- Meticulously document and share out results
- Other duties as required
Qualifications:
- Minimum 7+ years of experience in e-commerce, personalization, and conversion rate optimization
- Proven track record of developing and implementing successful personalization initiatives
- Strong analytical skills and experience with data analysis tools, Google Analytics, Quantum Metric etc.
- Excellent understanding of testing and personalization tools, ideally Dynamic Yield
- Experience with A/B testing and user research methodologies
- Outstanding communication and collaboration skills across multiple departments and stakeholders
- Ability to work independently and manage multiple priorities
- Shopper-first mindset and passion for creating exceptional customer experiences
- Demonstrated ability to drive tangible results
- Ability to present program progress and results to a variety of stakeholders, incl. senior leadership
APPLY HERE
by Ronald Barron | Aug 9, 2024 | Uncategorized
About the Role
International SEO Manager
Marketing Remote (USA)
PandaDoc is looking for an International SEO Manager with a growth mindset and a desire to build an SEO program from scratch.
As an International SEO at PandaDoc, you will orchestrate and deploy an international website strategy to generate new business from SEO and create new opportunities for our sales teams. You’ll contribute to the Demand Gen team’s pipeline targets while working cross-functionally across our Revenue Marketing, Marketing Operations, and Brand, PMM, and International teams to level-up our processes.
As a critical member of our SEO team, you will help evolve our content framework by testing new ways to drive awareness, engagement, and demand from our ICP. You’ll also collaborate directly with our Product Marketing and Localization teams to extend our ICP campaigns to new geos and verticals.
In this role, you will:
- Drive SEO strategy to grow organic traffic, visibility, and pipeline in key markets through on and off-site initiatives
- Conduct audience research in priority markets, in collaboration with our globalization team, in order to understand our priority target personas, use cases, and industry verticals
- Create competitive market assessments based on localized competitors in target regions
- Conduct detailed keyword research to identify the most relevant and high-intent (‘money’) keywords to target for each of our priority markets, taking into account the company’s products/services, target audience, goals, and competitive landscape.
- Track and report on keyword rankings for ‘money’ keywords over time
- Create a content calendar to create new and optimize existing website content (e.g. blog posts, landing pages, templates) to better align with target keywords and user search intent for each priority market
- Identify and prioritize areas for improvement across the website’s technical infrastructure, content, international linking profile, hreflang and other on-page and off-page factors.
- Collaborate with our internal UX team to ensure content is presented in a visual format, following brand guidelines as well as geo-specific styling and CTAs to drive conversions through our content
- Monitor, analyze, and report on key SEO performance metrics, such as organic traffic, rankings, conversions, and ROI for each priority market. Use these insights to continuously refine and optimize the international SEO strategy and to evaluate priority markets / initiatives.
- Work closely with internal and external local language / translation services in order to ensure that keyword targeting and copy are relevant and that content is written by a native speaker.
- Collaborate cross-functionally with the content, web development, and marketing teams to ensure a cohesive SEO experience.
- Manage and mentor any junior SEO specialists or interns who support international execution.
Qualifications:
- 5-7 years of experience in SEO, with at least 2 years of international SEO experience, preferably in a B2B or technology-focused environment
- Proven track record of developing and executing successful SEO strategies that drive measurable results
- In-depth knowledge of technical SEO, on-page optimization, international content strategy, link building, and SEO analytics
- Experience working with Translation Management Systems and leveraging SEO best practices for translations and localization of content
- Excellent analytical and problem-solving skills, with the ability to turn data into actionable insights
- Ability to manage outside vendor relationships, in order to stay within a defined budget and deliver quality output
- Strong written and verbal communication skills to present SEO recommendations to stakeholders
- Experience with SEO tools such as Google Search Console, Google Analytics, Google translate API, Ahrefs, Semrush, etc.
- Familiarity with HTML, CSS, and basic web development concepts
APPLY HERE
by Ronald Barron | Aug 9, 2024 | Uncategorized
About the Role
Design Build Coordinator
Virtual Req #2128
TriMark USA is the country’s largest provider of design services, equipment, and supplies to the foodservice industry. We proudly serve our customers by providing design services, commercial equipment, and foodservice supplies across a wide range of industries and business sectors. Headquartered in Massachusetts, with a history dating back to 1896, we have locations across the country that offer foodservice operators an unparalleled level of service by combining our unique design capabilities and our expert market knowledge with the purchasing strength, delivery, installation, and after-sales service capabilities of a national company. Our employees are focused on creating customized solutions for our clients to ensure they achieve their culinary goals while upholding our I.C.A.R.E. values: Integrity, Customer Service, Accountability, Respect, and Excellence. For more information, please visit: www.trimarkusa.com
Why you’ll love it here!
+ Benefits include Medical, Dental, Vision, Tuition Reimbursement, Pet, and Legal Insurance
+ 401k
+ Community Service Day
+ Spotlight Awards
+ National Sales Excellence Awards
+ CFSP Prep Certification Program
POSITION SUMMARY:
- The Design Build Coordinator reports to the Regional Sr. Director, Design
- Full-Time
- Remote
- Anticipated application deadline is September 9, 2024
As an Design Build Coordinator in the construction and foodservice industry, you play a crucial role in supporting our commercial kitchen design projects. In collaboration with our Design team, you’ll contribute to the creation of draft layouts, production drawings, and presentation materials. This role involves working closely with clients during schematic design, design development, and prototypical package development, making it a rewarding entry point into the field.
ESSENTIAL FUNCTIONS & RESPONSIBILITIES:
- Collaborative Design Support:
- Assist in collaborative efforts on various commercial kitchen projects, gaining exposure to all design phases.
- Work closely with senior team members to contribute to design concepts and project deliverables.
- Conceptualization and Sketching:
- Contribute to the conceptualization of design layouts, utilizing creative input to enhance space utilization and workflow efficiency.
- Learn to conduct basic capacity and sales studies to inform design decisions.
- Client Interaction and Learning:
- Engage in client interactions to understand their spatial requirements and preferences.
- Collaborate with the team to translate client visions into actionable design elements.
- Coordination and Documentation:
- Assist in coordinating the lifecycle of drawings, from order placement to procurement, under the guidance of experienced team members.
- Learn to document design plans, ensuring clarity and adherence to quality standards.
- Presentation and Training Documentation:
- Contribute to the development of graphical presentation drawings, showcasing design concepts to clients and stakeholders.
- Participate in the creation of training documentation, gaining exposure to industry standards and best practices.
- Problem-Solving and Learning Curve:
- Proactively identify challenges and work alongside experienced team members to find innovative solutions.
- Embrace a continuous learning curve, leveraging mentorship opportunities to enhance problem-solving skills.
COMPETENCIES:
- Willingness and ability to learn, adapt, and work with evolving project requirements, software, and industry standards to drive innovative solutions.
- Strong commitment to working effectively within a team, actively participating in collaborative efforts to achieve project goals.
- Demonstrated ability to address complex issues and provide innovative solutions to improve project outcomes.
- Proficiency in managing schedules, meeting tight deadlines, and overseeing budgets while ensuring the highest level of organization in all aspects of project execution.
- Ability to communicate effectively with team members and clients, fostering productive interactions at all levels of the project.
QUALIFICATIONS & EXPERIENCE:
- 0 – 2 years of relevant experience, making this an ideal entry-level position for passionate individuals, or equivalent Military or practical experience.
- Proficiency in advanced computer skills, including software such as Revit, Navisworks Manage, BIM360, Bluebeam, Smartsheet, AutoCAD, AutoQuotes, KCL, Skype, and Microsoft Office (Word, Excel, PowerPoint, Outlook).
- Ability to successfully pass a background check post offer acceptance.
APPLY HERE
by Ronald Barron | Aug 9, 2024 | Uncategorized
About the Role
Senior Director, Retail Media Monetization
- Employees can work remotely
- temprop=”employmentType”>Full-time
Company Description
We are a global network, with 71,000 people around the world, coming together to deliver end-to-end experience transformation. We integrate our services across Media, CXM and Creative while pushing the boundaries of transformation and sustainable growth for our brands, people and society.
Through innovation, we ensure the impact our clients need to drive growth, while also generating a positive effect in the industry.
Job Description
Location is flexible – opportunity to work remotely
Preference for Midwest talent.
The Digital Media Senior Director (Retail Media Monetization) will be the go-to Retail Media Network expert, leading strategic management of a retail media network (RMN) engagement as well as growth for New Stream Media. You will act as the central hub of collaboration and retail media expertise across several departments/resources including senior level colleagues at dentsu, leading decision making with an eye for driving profitable innovation on behalf of your RMN client. You will work directly with senior level business leaders at your RMN client, in an embedded team model. You will translate media-led strategies into actionable business insights for your Retail Media Network client. You will be responsible for monetization and go to market strategy, roadmap initiatives and planning for innovation, organizational ways of working design, and B2B2C strategy. You will contribute to New Stream Media product and solution development and business strategy. This is a position ideally for someone with experience in the Retail Media Network, eRetail, and/or consumer packaged goods segment. You will lead a team of direct reports and indirect reports (through a matrixed organization) and report into a VP.
New Stream Media is dentsu’s specialty retail media practice that is purpose-built for retailers that are building, scaling, and managing retail media network (RMN) businesses. We are a services-based business that provide our RMN clients teams in media sales, account management, media planning and activation, audience strategy and analytics, creative, and billing. We are flexible in our operating models with clients – staffing embedded in-house teams as well as in strategic consultation. We are end-to-end experts from consulting through to activation and have been doing this work at scale longer than any other agency partner.
You will:
- Work with Retail Media Network client teams to identify and understand their needs, campaign performance, including planning and optimization.
- Lead the development and execution of market strategies for eRetail channels on high volume of accounts, larger scale client/Media programs.
- Own and manage monetization tools for your retail media network client like a rate card, margin tracking, and business case forecasting
- Develop strategic roadmaps and test plans, orchestrating across all functional groups to ensure holistic management and delivery
- Develop and deliver client-facing materials, such as presentations, Point of Views, business cases, and playbooks.
- Provide management and coaching of Managers and Analysts supporting your account and provide constructive feedback to aid in their growth. Oversee performance evaluations.
- Monitor and share industry news, online marketing trends, industry tools, and internal cross-team insights
- Support growth / sales efforts for New Stream Media
- Deliver consultative messaging (both written and verbal) to senior leaders in an articulate and strategic manner
Qualifications
- 10+ years experience within digital media agency function and/or digital media vendor/ad technology platform with a focus on eRetail, Retail Media Networks, or CPG
- Experience with B2B2C market dynamics in retail media
- Past proficiency within Paid Social Platforms (Facebook/Instagram Power Editor, Twitter, Pinterest, Snapchat, and LinkedIn Ads)
- Past proficiency within DSPs to run Video & Display (Google’s DV360, MediaMath, Amazon DSP, Verizon/Oath, TTD)
- Ideal to have in-platform execution / working knowledge in Walmart Connect, Target’s Roundel, Criteo, InstaCart, etc.
- Proficient user of digital ads trafficking tools (DCM and/or GAM)
- Proficient Excel (can perform complex functions)
- Digital media strategy and plan development
- Experience against several media buying strategies; self-service, managed buyer, partner negotiations
- Demonstrated collaborative approach to success through partnerships
- Ability to draw conclusions and create strategic recommendations based on data analysis and findings
- Client management, consultative selling skills, and the ability to interact at all levels of management, including the executive level, to advocate and influence direction
- Experience managing, developing and hiring talent
APPLY HERE
by Ronald Barron | Aug 9, 2024 | Uncategorized
About the Role
Senior Systems Administrator (Cloud Focus)
Job LocationsUS-Remote
Job ID 2024-3215
Category Information Technology
Type Full Time
Job Description
NetImpact Strategies is actively seeking a highly skilled and experienced Senior System Administrator with Cloud Focus. The ideal candidate resides within the DMV area with the ability to support a hybrid role with two days on-site in Bethesda, MD. As a System Administrator, you will be responsible for managing and maintaining server operating systems, ensuring the security, integrity, and availability of infrastructure platforms. If you have a strong background in system administration, a strong background in Microsoft Azure, problem-solving skills, and the ability to work effectively in a team environment, we encourage you to apply for this position.
Responsibilities
- Manage and troubleshoot new or existing server operating systems for related infrastructure software and hardware.
- Maintain Cloud (Azure) platforms
- Upgrading, installing, and configuring application software
- Administer day-to-day sustainment, integrity, security, and availability of infrastructure platforms.
- Execute capacity analysis, maintain the security posture of infrastructure systems, and monitor performance.
- Create standard operating procedures, maintenance guides, and knowledge base articles to ensure proper documentation for operational upkeep.
- Perform platform maintenance upgrades to ensure a proper security and operational posture.
- Assist architecture and engineering with evaluating, making recommendations, and testing infrastructure hardware and software products.
- Provide support for VMware Architecture and guest virtual machines.
- Execute Security Technical Implementation Guide (STIG) compliance.
- Serve as problem management, providing workarounds and determining root cause analysis related to patching and vulnerability management.
- Provide support for system backup and restoration operations.
- Assist with developing, maintaining, and employing documented Standard Operational Procedures (SOPs) for backup, restoration, and system replication operations, ensuring they align with ITIL and industry best practices.
- Implement processes to support and assist in ensuring system and infrastructure backups are completed as scheduled.
- Follow Enterprise directives to periodically test backup and restore operations where applicable.
- Aid in documenting all backup and restoration operations in logs for auditing purposes.
- Assist and make recommendations to improve processes, tools, and/or procedures for backup efficiency and reliability.
- Coordinate to resolve any backup/restore process issues.
- Monitor daily performance alarms, errors, and outage trends.
- Review product delivery, verify hand receipts/ownership responsibilities, and ensure diagrams, sustainment, and operational documentation are available to support staff.
- Track pertinent system information, architecture, and performance metrics.
- Participate in project, leadership, and other telecommunication-related meetings.
Qualifications
Required
- 4 years experience supporting server architecture and administration.
- Experience managing and deploying Azure cloud services, including virtual machines, storage accounts, virtual networks, and Azure Active Directory.
- Strong skills in monitoring, diagnosing, and troubleshooting Azure cloud infrastructure to ensure optimal performance and reliability.
- Expertise in system administration, including server operating systems management and troubleshooting.
- Familiarity with industry-standard system administration tools and methodologies.
Preferred
- Federal Consulting Industry ExperienceRelevant certifications such as Microsoft Certified: Azure Administrator Associate or Microsoft Certified: Azure Solutions Architect Expert.
APPLY HERE
