by Ronald Barron | Nov 19, 2024 | Uncategorized
About the Role
Brand Copy Director
Remote
$70,000 ‒ $75,000 Annually
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As a Brand Copy Director at HALSTEAD, you’ll be responsible for crafting compelling, cohesive brand copy across multiple platforms and mediums for various clients. You will also manage at least one writer, guiding them to ensure high-quality content delivery. This role provides the opportunity to continuously learn and push your creativity forward. You will juggle different projects, clients, and goals, allowing you to develop new skills along the way. This position is 100% remote, with optional once a year travel.
Key Responsibilities:
- Lead the copy team with proactive management of quality standards, editing, processes, timelines, and feedback
- Develop creative, well-written content that aligns with each client’s brand strategy.
- Manage and mentor writers, providing feedback and guidance to ensure consistency and quality in content.
- Understand client goals through research and collaboration, establishing a strategy for each assignment.
- Ensure the application of StoryBrand methodology in all copy, within reason, to allow consideration for landscape industry terminology and best practices, particularly for web
- sites and paid media.
- Collaborate with the SEO team to integrate relevant keywords, ensuring content is optimized for both SEO and readers.
- Generate titles, outlines, and hooks for content.
- Conduct research using reputable sources, internal documentation, and interviews with expert team members.
- Reference client-provided material and job search engines when writing job descriptions.
- Maintain and quality check for accurate sourcing for claims in content, including validating that content is developed with AI, when possible, but ethically, and not plagiarized.
- Ensure we are creating clear, concise, polished copy consistent with the client’s unique tone of voice and mission.
- Explore, plan and execute different story telling ideas and formats – from CTAs, homepage headers, social/ad copy, email copy, and more.
- Drive creative sessions with brand, content design and broader marketing teams in terms of optimization of messaging and driving more value for clients.
- Help to inspire other team members with storytelling to help others think of the customer and tone of voice when creating content, especially ads and design.
- Work closely with digital marketers, web and graphic designers, ad managers, and project managers to ensure consistent messaging.
- Position clients as industry experts through website and social copy.
- Proactively share ideas and opportunities to improve content.
- Work with paid media managers, reviewing and providing feedback on their copy to ensure effectiveness and alignment with overall strategy.
- Discuss KPIs in collaboration with project managers, web designers, ad managers, SEO team, leadership, and supporting team.
- Conduct regular team meetings, provide feedback, and foster a collaborative and productive work environment and find coaching and training opportunities in order to minimize repetition of similar feedback.
- Help with training and onboarding new team members as needed.
- Plan and manage the copy timelines and calendar, ensuring timely delivery of quality content, including evaluating other writers times and capacity and processes
- Meeting budgets by leading the charge for copy in terms of owning the budget, planning, and timeline by setting forecasts in the beginning, following up, and and closing up writing projects.
- Identifying and implementing ongoing process improvements for decreases in budgets or increases in quality by monitoring writing timelines and tasks as well as the processes and tools used.
- Help writers develop daily and weekly work habits to ensure quality and efficiency.
- Ensure the copy team uses time tracking tools.
- Providing timely feedback of editing and process improvements.
- Collaborate with Project Managers and service team members to understand project requirements and define content goals.
- Develop site maps with cross-team coordination to ensure relevant information for storybrand, services, keywords, etc.
- Maintain high editorial standards and enforce content guidelines and best practices.
- Edit copy and help develop writers skills.
Typical Content Efforts:
- Consumer-facing blog posts for client websites
- B2B Website and Paid Media copy
- Email marketing content
- Social media posts and ads
- Brochure copy
- Copy for videos or graphics
- Job descriptions
To be successful in this role, you will want:
- To be a Certified StoryBrand Guide or attend StoryBrand training after starting.
- Some experience in writing for the landscape industry is not required, but is preferred.
- A minimum of three years managing people is required.
Measurement/Areas of Success:
- Timely management and completion of copy work
- Accurate, well-researched content
- Producing concise, fluff-free writing
- On-topic, goal-aligned content
- Unique and differentiated content for similar assignments
- Effective communication and teamwork with direct reports and colleagues
- StoryBrand copy that integrates landscape industry as well as methodology
- Ongoing efficiency development through optimized use of tools and processes
- Actionable and timely budget reports for projections vs actuals as well as other necessary reporting.
- Foster a happy work environment by managing a team with positive enthusiasm, forward and solution thinking leadership, and coaching management style.
APPLY HERE
by Ronald Barron | Nov 19, 2024 | Uncategorized
About the Role
Title: Account Director
Location: Remote
Job Description:
About Aspire
At Aspire, we’re not just part of the industry; we’re leading it. Join a team that helps iconic brands like Samsung, Dyson, and HelloFresh thrive by harnessing the power of influencers, customers, affiliates, and beyond. Ready to make a real impact? Aspire is the world’s first word-of-mouth commerce platform, empowering brands to tap into ambassadors, influencers, affiliates, customers, user-generated content, and social ads to boost marketing across paid, owned, and earned channels. Since 2014, our top-tier software platform and award-winning Agency Services team have supported household names like M&Ms, Keurig, Samsung, and HelloFresh, all while paying out over $100M to creators worldwide. Join us and be part of the next wave in digital marketing!
The Role
As an Account Director at Aspire, you will play a leadership role in driving the growth of a large book of client business. You’ll oversee a portfolio of project-based and retainer-based influencer marketing (IM) clients, maintaining strong external relationships and leading a collaborative accounts group organized around a specific vertical (aka a “Pod”). You will act as the most senior day-to-day point of contact for clients, ensuring their business objectives and KPIs align with our IM strategies and tactical plans. By understanding their internal operations and key decision-makers, you will develop a client mapping system and strategies to grow existing client relationships and foster new ones with sister brands within your enterprise-level company client portfolio. Your proactive approach to client relationship cultivation and stewardship will help deepen client engagement and be instrumental in account renewals and expansions to contribute to Aspire’s growth goals.
Additionally, you will lead and inspire a team of Account Supervisors, Campaign Managers and Campaign Associates, providing strategic guidance in campaign planning, client management, and program optimization. Your role will involve leading the strategy and creative for client programs that ladder up to their business objectives, and fostering a high-performance culture driven to deliver the highest standards of quality. You will foster a positive and collaborative team culture, support new business development in partnership with Aspire’s Sales team, and contribute senior leadership oversight that achieves operational efficiency to enhance Aspire’s overall performance and client satisfaction.
Key Responsibilities
- Build and maintain strong relationships with clients, aligning their objectives with IM strategies.
- Act as the most senior client contact on your accounts, as a trusted counselor, strategic partner and thought leader.
- Develop a comprehensive client mapping system and strategies for relationship building.
- Lead and inspire a team of talent who are at various stages of seniority and career experience.
- Foster a positive, collaborative, growth-oriented team culture.
- Provide consistency of “The Aspire Agency Way” from kick offs, quarterly business reviews, and wrap reports so that every client feels a consistently high level of servicing satisfaction.
- Support Sales and Marketing in developing pitches, presentations and events to raise Aspire’s visibility in the industry.
- Ensure smooth onboarding for new Aspire clients and a seamless transition from the sell-in period led by the Salesperson.
- Allocate team resources effectively and optimize workflows.
- Oversee financial reporting and ensure accuracy in Agency systems like Salesforce and Harvest.
- Monitor team bandwidth and partner with the Senior Director of Agency Operations on resource allocations based on project requirements.
What We’re Looking For:
- 8+ years of experience in account management, client services, or a related role within the marketing or advertising industry
- Proven experience in influencer marketing or social media marketing is highly desirable
- Experience in leading and managing teams
- Proficiency in using CRM and project management tools
- Strong understanding of social media platforms and influencer marketing tools
- Familiarity with data analytics and reporting tools
- Strong organizational and multitasking abilities
- High level of attention to detail
- Ability to thrive in a fast-paced, dynamic environment
- Passion for staying updated with client category trends and industry best practices
APPLY HERE
by Ronald Barron | Nov 19, 2024 | Uncategorized
About the Role
Title: Product Designer (UI/UX) Senior – Remote
Location: USA DC Washington – Other (DCC135)
Job ID Number: RQ190110
Category: Science
Employment Type: Full Time
Business Unit: GDIT
Job Description:
Full Part/Time: Full time
Job Req: RQ190110
Type of Requisition:
Pipeline
Clearance Level Must Currently Possess:
None
Clearance Level Must Be Able to Obtain:
None
Public Trust/Other Required:
MBI (T2)
Job Family:
Human Factors Engineering
Job Qualifications:
Skills:
UI/UX Design, User Experience (UX), User Experience (UX) Design, User Experience (UX) Research, User Interfaces (UI)
Certifications:
None
Experience:
5 + years of related experience
US Citizenship Required:
No
Job Description:
Human Factors Engineer Advisor
***This is a Template. Modify sections with asterisks and remove all asterisks.***
Seize your opportunity to make a personal impact as a Human Factors Engineer Advisor supporting **CUSTOMER ACTIVITIES**. GDIT is your place to make meaningful contributions to challenging projects and grow a rewarding career.
At GDIT, people are our differentiator. As a Product Designer (UX/UX) Senior you will help ensure today is safe and tomorrow is smarter. We are seeking a talented and creative UI/UX Product Designer to join our team. This role will be responsible for crafting engaging and user-centered designs that enhance client system usability, functionality, and visual appeal. The ideal candidate will have a strong portfolio showcasing their skills in user interface design, user experience research, human centered design, and product design principles, with a focus on delivering intuitive and seamless software system experiences.
HOW A HUMAN FACTORS ENGINEER ADVISOR WILL MAKE AN IMPACT
- Applies human performance principles, methodologies, and technologies to the design of human-machine systems and products
User Research and Analysis:
- Conduct user research through surveys, interviews, and usability testing to gather insights into user behavior and needs
- Develop user personas, journey maps, and conduct competitive analysis to inform design decisions
- Translate research findings into actionable insights that drive design improvements and product features
UI/UX Design and Development:
- Design wireframes, user flows, and high-fidelity prototypes that illustrate functionality and user interactions
- Create visually appealing and consistent UI elements that align with client vison of UI/UX journey
- Work closely with cross-functional teams to ensure design coherence and functionality across various product features
Collaboration and Communication:
- Collaborate with other product designers, developers, and stakeholders to understand requirements, objectives, and constraints
- Present design concepts and rationale to stakeholders, task leads, incorporating feedback to iterate on design solutions
- Work with developers to ensure accurate usage of UI/UX design and maintain quality
Design Systems and Guidelines:
- Contribute to and help maintain the design system, including components, style guides, and UI patterns
- Ensure consistency across the product by define and documenting reusable components and design guidelines
Usability Testing and Iteration:
- Conduct usability testing to identify areas for improvements, gathering quantitative and qualitative data on user experience
- Analyze user feedback and data to refine and iterate designs, continuously enhancing the product experience
Stay Updated on Industry Trends:
- Stay up to date with the latest UI/UX trends, tools, and best practices to keep client’s product innovative and competitive
- Suggest new tools and methodologies that can enhance the design process and improve team efficiency
WHAT YOU’LL NEED TO SUCCEED:
- Education: Bachelor’s degree in Design, Human-Computer Interaction, Visual Arts, or a related field (or equivalent experience)
- Experience:
- 5+ years of experience in UI/UX or product design, with a strong portfolio showcasing user-centered design/human-centered design and interaction
- Experience working with design tools such as Figma
- Technical Skills:
- Strong understanding of design principles, typography, color theory, and grid systems
- Proficiency in prototyping and wireframing tools
- Familiarity with HTML, CSS and JavaScript is a plus (not required)
- Soft Skills:
- Excellent communication and collaboration skills, with an ability to articulate design decisions clearly
- Strong problem-solving abilities and a user-centered mindset
- Detail-oriented with a passion for creating engaging and intuitive user experiences
APPLY HERE
by Ronald Barron | Nov 19, 2024 | Uncategorized
About the Role
Title: Learning Experience Designer – Remote
Location: Tacoma United States
Job Category: RECRUITING AND PEOPLE DEVELOPMENT
Requisition Number: LEARN004940
Full-Time
Remote
Job Description:
Headquartered in Tacoma, WA, Sound Physicians is a physician-founded and led, national, multi-specialty medical group made up of more than 1,000 business colleagues and 4,000 physicians, APPs, CRNAs, and nurses practicing in 400-plus hospitals across 45 states. Founded in 2001, and with specialties in emergency and hospital medicine, critical care, anesthesia, and telemedicine, Sound has a reputation for innovating and leading through an ever-changing healthcare landscape – with patients at the center of the universe.
Sound Physicians offers a competitive benefits package inclusive of the items below, and more:
- Medical insurance, Dental insurance, and Vision insurance
- Health care and dependent care flexible spending account
- 401(k) retirement savings plan with a company match
- Paid time off (PTO) begins accruing immediately upon start date at a rate of 15 days per year, in accordance with Sound’s PTO policy
- Ten company-paid holidays per year
About the team:
The People Development team provides Sound Physicians colleagues with innovative, forward-thinking, and practical people solutions in recruiting, onboarding, learning and leadership development, coaching, performance, and talent planning (Talent Reviews, Succession Planning, and Emerging Leader programs).
About the Role:
We are looking for a Learning Experience Designer to collaborate with the People Development team to help support our learning and leadership initiatives. The position will report to the VP, People Development, while partnering with business and clinical colleagues.
The Details: This role will involve travel up to 20% of the time and is remote
In this role you are responsible for:
Learning Design and Development
- Create innovative, functional learning solutions with streamlined processes to solve challenges and meet the needs of the customer (ILT, vILT, eLearning blended solutions)
- Ability to exercise latitude to determine best learning solution approach
- Develop content focused on healthcare regulatory requirements and general compliance – internal/external facing
- Develop an enhanced learner User Experience (UX) with associated metrics to create excitement and increase user adoption
- Utilize Learning/Talent Management System (LMS) to design/develop engagement survey and performance documents including deployment and reporting (Cornerstone OnDemand)
- Assist with virtual production support (Teams, Adobe Connect, Zoom)
- Manage multiple projects simultaneously in a fast-paced, often ambiguous environment while delivering high-quality work on time
- Serve as peer mentor and/or coach to learning colleagues and members of the Sound network, providing one-on-one training, as well as in-person/virtual Sound professional development training sessions
Talent Systems (Technical)
- Partner with the People Operations and Talent Management teams to manage and administer the learning/talent management system (learning, performance, talent & succession, and engage) including the ongoing design, configuration, testing, deployment, and end-user training for the Sound network.
- Provide technical troubleshooting support to Sound stakeholders as related to learning content
- Manage learning catalog management to ensure current, compliant, and relevant learning content is available within LMS (Cornerstone)
- Partner with People Operations team to manage the LMS role-based access, communication, and training to colleagues with access to ensure they are fully equipped to support their teams.
- Proficiency in Articulate 360, Vyond video software, Canva, Adobe Creative Suite, specifically Photoshop and Adobe Premier Pro
- Proficiency in Microsoft 365 suite of products including but not limited to: Word, Excel, PowerPoint, Teams SharePoint, Stream
Reporting and Analytics
- Drive data, analytics, and reporting needs proactively for business stakeholders to drive decision making and/or provide valid, actionable insights based on learning effectiveness measures
- Establish and maintain a robust reporting framework to gather key analytics to create data visualizations
Values
- Self-motivated: Proactively jumps in to start a task or project with limited direction; asks to take on more responsibility and what’s next
- Driven: Motivated to succeed and get things done at a high level of achievement
- Intellectually curious: Demonstrates a genuine interest in learning new things and wants to know the reason “why” behind the way things are done
- Persistent: Demonstrates the ability to “keep at it” even when obstacles or challenges are present; returns to the work at hand after a change of course
- Resourceful: Proactive willingness to utilize available information and tools to figure things out
Knowledge:
- Adult Learning Theory (e.g., readiness to learn, orientation to learning, learning experience)
- Bachelor’s Degree in HR, Training, Organizational Development, or related field of study and/or 4 years of experience in related field accepted
- Design Thinking / User-Centric approach to solution design and implementation
- Knowledge of Audience and Training Needs Assessment best practices and processes
- People, Process, Programs, and System Integrations: understand all the data, dependencies and integration across the learning people experience
- Analytical skills in validating data as well as quickly performing ad hoc analysis and reporting
- Familiarity with change management principles and approaches
- Ability to conduct root cause analysis to determine the problem we are solving for and to design learning solution(s) with outcome in mind
Experience:
- 6+ years of experience in instructional design in developing learning content based on best adult learning theories and delivery modalities (e.g., blending learning, micro and social learning)
- Experience developing training modules requiring technical writing/regulatory content.
- Experience working with Talent/Learning Management Systems specifically performance, talent & succession, learning, and engagement functionality
- Experience working in the Healthcare industry (preferred)
- Proven ability to effectively collaborate, influence and build trusted partnership with People Development and People Operations teams
- Ability to work in an agile and iterative way in a fast paced and collaborative environment
APPLY HERE
by Ronald Barron | Nov 19, 2024 | Uncategorized
About the Role
Title: Product Manager
Location:
United States
R&D – Product & Design /
Full Time /
Remote
VGS is the world’s leader in payment tokenization. Large banks, aspiring fintechs, and growing merchants embed our universal token vault into their technology stack to manage the complexities of payment data tokenization across processors and networks, open banking, card issuance, omnichannel loyalty, PCI compliance, payment orchestration, and more. We empower our clients and partners by tokenizing sensitive payment data, limiting compliance scope, and consolidating payments to unlock revenue and business opportunities.
VGS provides processor-agnostic tokenization solutions via secure universal token vaults, iframes, mobile SDKs, tokenization proxies, APIs, and data orchestration tooling to support payment acceptance, card issuance, PII and bank account tokenization, and other payments value-added services. Some of the use cases we enable include multi-processor Network Tokenization, Account Updater, payment orchestration, secure settlement file processing, 3DS, and Risk provider connectivity.
As a Product Manager, Network Services, you will play a pivotal role in driving the technical readiness of VGS’s network and Payment Gateway Services. You will lead the definition of product technical requirements and the implementation of network integration and enhancement to existing capabilities for VGS customers, including tokenization, account updater, Click to Pay merchants, card-on-file merchants, wallets, and other use cases offered by networks.
What you will be doing at VGS…
- Product Strategy: Define product technical requirements, prioritize features, and create product roadmaps to align with business objectives and customer needs. Being able to work with Major network partners and the payment gateway enablers
- Technical Leadership: Collaborate with cross-functional teams to integrate market and customer feedback, validate solutions, and ensure feature development and platform capabilities are aligned with business objectives.
- API Development: Define API interfaces, and functional requirements, and create detailed feature specifications for development teams.
- Cross-Functional Collaboration: Lead cross-functional teams (Engineering, UX, Testing, Project Management, Legal, Security, etc.) to deliver against the product roadmap.
- Launch and Support: Own launch-related activities, including customer onboarding, integration support, creating implementation guides, and training.
- Customer Engagement: Create effective customer presentations and work with engineering on API documentation to support customer integrations.
- Performance Analysis: Define and track KPIs and analytics to report product performance, inform decision-making, and guide future roadmap.
- Stakeholder Communication: Communicate new features and roadmaps to various stakeholders and provide updates to management.
What we are looking for from you (Requirements)
- Experience: 4+ years of experience in digital product development, product management, or related functions, with a focus on launching new initiatives.
- Technical Expertise: Extensive experience in defining, developing, and delivering highly scalable API-driven services in B2B, B2C, E-Commerce, Payments, or Financial Services.
- Business Acumen: Strong business acumen with the ability to develop features and user interfaces that drive excellent customer experience, strong value proposition, and scale.
- Leadership: Detail-oriented, problem-solver, metrics-focused, and results-driven with the ability to lead operational execution.
- Collaboration: Highly proactive, customer-focused, agile mindset, and comfortable dealing with ambiguity in a fast-paced environment.
- Technical Background: Technical background and strong technical competence with the ability to read technical specifications and engage in technical tradeoff discussions.
Nice to Have:
- Experience with authentication services or digital payment capabilities.
- Technical competence in eCommerce checkout, digital wallets, or digital payment products.
- Knowledge of EMV, 3DS, tokenization, and other related specifications.
- Experience with cloud-native applications, highly scalable and high-performance global platforms, and APIs.
APPLY HERE
