Job Description
Website Redesign Coordinator (Remote – Nationwide)
Consulting United States
This is a remote position and is open to candidates located anywhere in the United States.
JOB SUMMARY
The Website Redesign Coordinator is a keystone member of the UX&SEO team. They assume a leadership role on website redesign projects, combining client and industry research with a deep understanding of web best practices to facilitate the creation of goal-driven, user-friendly websites. Key responsibilities include:
- Examining site analytics and applying insights gleaned here when devising website redesign strategy
- Developing and refining site navigation and information architecture
- Reviewing and providing a Keep-Update-Delete analysis on all content on a given website, based on the client’s and website’s strategic goals.
- Creating page wireframes to provide structural guidance for the site
- Reviewing and providing feedback on mockups, with a particular focus on UX and CRO
- Ensuring the new website aligns with and leverages client branding and messaging
- Clearly and authoritatively communicating around requirements and action items with both internal and external stakeholders
- Leading (along with the Project Manager) on the organization and process-adherence necessary to enable a smooth website redesign project.
- Developing or contributing to user journey mapping
- Ideating on and implementing A/B testing and multivariate testing
- Developing brand messaging and positioning for organizations and/or their products and services
- Other independent tasks that may be delegated by senior members of the team.
ESSENTIAL JOB FUNCTIONS & KEY SUCCESS FACTORS
This role is focused on task execution and consultancy project support. Tasks and responsibilities may include (but are not limited to):
- Executing on assigned deliverables, with the close supervision and support of the Manager of UX&SEO.
- Working under deadline to produce quality, on-brand and on-spec work.
- Collaborating with other members of the design and development teams as part of the website redesign process.
- Collaborating with other team members as part of the consulting team’s deliverable peer-review process.
- Collaborating closely with other consultants and colleagues to understand our prospects’ and clients’ needs, as well as the details of each assigned task.
- UX and technical site analysis – both strategic and technical
- Carefully tracking projects in Brafton’s project management application.
- Communicating on live projects with all involved team members to ensure clarity and adherence to deadlines.
- Ensuring that everything we deliver is in-line with the client’s expectations and meets our internal standards for quality.
- Assisting other team members with information synthesis, formatting, and report proofing, as directed by the Manager of UX&SEO.
Additionally, this role may work toward:
- Exploring and developing new service offerings, with the support of managers and senior colleagues.
- Working to understand and gain insights into industry trends and standards around data analysis and reporting, lead generation, design best practice and content marketing in general.
- Collaborating with senior members of staff to develop strong in-house knowledge stores, policies and processes.
- Working closely with Brafton’s development team, CMS, production teams and other departments, as is helpful, toward the timely and successful completion of these tasks.
SKILLS & REQUIREMENTS
- Bachelor’s degree preferred
- Minimum two years of relevant work experience preferred
- Excellent written and verbal communication skills
- Exceptional writing skills
- Comfort and efficacy with spreadsheets
- Knowledge of the evolving digital search landscape and content marketing
- Knowledge of website design and UX best practices
- Technical knowledge of WordPress and other widely used CMS
TIME BREAKOUT:
- 70 percent independent contributor consulting work
- 20 percent internal or client-facing communications
- 10 percent misc.
Some travel may be required for on-site client meetings, once travel becomes safe and feasible again.
Benefits Include: Health, Dental, Vision, Colonial Life, 401k with Match, Paid Time Off, remote work perks and more!
