About the Role
Website Optimization Specialist
Remote, US
Bloomerang combines the best tools, resources, and people to provide a world-class experience for tens of thousands of nonprofits, allowing them to raise more money and do more good in the world. Our powerful software and stellar customer service have made us one of the highest rated fundraising/donor CRMs on the market.
In addition to creating thriving nonprofits, were also in the business of creating thriving employees.At Bloomerang, youll be a part of a mission-driven culture built on the core values of Empathy, Unity, and Transparency. We know the key to our success is our people, and were proud to be home to some of the most innovative and skilled employees in the workforce today.
The Role
As a Website Optimization Specialist you will assist in the overall maintenance and enhancement of website performance, improving search engine visibility, and increasing user engagement. You will be collaborating with the Sr. Manager of Website Marketing to implement targeted testing and personalization strategies, tracking and analyzation of website metrics, while also playing a vital role in performance improvements for conversion rate optimization.
What You Will Do
- Coordinate the publication of website content and resources, ensuring compliance with current SEO standards
- Collaborate with cross-functional teams including marketing, design, revenue operations, business development, and sales to implement website optimizations
- Analyze website data and metrics to identify opportunities for website optimization
- Assist in the implementation of various website and content migration projects
- Execute A/B tests and analyze results to improve website performance
- Monitor website traffic and user behavior to identify areas for improvement
- Conduct quality assurance testing to ensure website changes are working as intended
- Continuously monitor and optimize website load times for optimal performance
- Assist with other web optimization-related tasks as assigned
What You Need to Succeed
- 1-3 years of experience in website management, A/B testing, or related field
- Experience with SEO best practices, keyword research, and analytics tools
- Strong knowledge of HTML
- Knowledge of WordPress and its core features or similar CMS
- Familiarity with website optimization best practices and techniques
- Strong analytical and problem-solving skills
- Ability to work independently and as part of a team
- Attention to detail and ability to manage multiple tasks simultaneously