About the Role
Remote Social Media Specialist
locations
USA Job Posting – NY – New York City
USA – Remote
time type
Full time
job requisition id
J202404095
As the Social Media Specialist for Quadient ICA (Intelligent Communication Automation) Marketing, you will be responsible for planning, creating, and curating content that resonates with the target audience and aligns with the ICA messaging. You will build our brands visibility and credibility by crafting and publishing content, fostering engagement, and establishing connections across our social media channels.
The Social Media Specialist collaborates with various teams, such as design, digital marketing, and content marketing to maximize the reach and impact of content. They analyze content performance, adjust strategies based on data insights, and contribute to the companys marketing goals by generating engaging and impactful content.
Key Responsibilities:
- Develop and implement a social media strategy for Quadient ICA Marketing.
- Build and manage the social calendar(s).
- Plan, produce and post high-quality, insightful content daily (market commentary, industry trends, company news and product updates in varied text, graphic and video formats).
- Collaborate with content marketing colleagues to amplify latest and greatest content.
- Work with internal subject matter experts, capturing their views on key industry trends and showcasing their expertise through our social channels.
- Explore employee advocacy tactics to amplify our social media presence.
- Monitor and analyze the impact of social media tactics to optimize performance and provide insights to the Director of Content Strategy.
- Maintain a consistent brand voice and tone in all social media marketing.
Qualifications:
- Bachelors degree in Marketing, Communications, English, or related field.
- 2+ years of experience in a social media marketing role, or similar.
- Exceptional organizational skills to manage a busy social calendar and plan upcoming content.
- Strong writing ability to craft engaging content hooks and storytelling techniques.
- Natural communicator and relationship builder, able to collaborate effectively with colleagues.
- Ability to adapt to changing priorities and meet deadlines in a fast-paced environment.