Job Description
SEO Analyst
TECHNICAL SEO | REMOTE OR SYRACUSE
Summary:
Terakeet is the preferred owned asset optimization (OAO) partner for Fortune 500 brands seeking meaningful customer connections and online business growth. We help brands optimize and unify their owned assets to meet consumers as they search for solutions. Our mission and purpose are to bring brands and their audiences together to create meaningful connections. We are a virtual first organization employees are given the equipment needed to work from home.
Why Terakeet?
At Terakeet, we’re comfortable with the uncomfortable. We live in the future of marketing and are revolutionizing how the world’s most valuable brands connect with their audiences. We are experts who deliver exceptional outcomes. Together, we win.
Essential Functions
This opportunity is a remote role.
The (Sr.) SEO Analyst evaluates client properties and other owned assets to ensure alignment with SEO best practices, develops recommendations, and measures program performance over time.
Reasonable accommodations may be made to enable individuals with disabilities to perform the following essential functions:
- Executes competitive and market opportunity analyses as they relate to search intent, competitor niche saturation, backlink profiles, and SERP anomalies.
- Performs keyword research for multiple segments of large enterprise websites, considering many strategic factors such as seasonality, search demand trends, and target audience intent.
- Performs website audits and develops related recommendations to ensure SEO best practice compliance.
- Prepares findings from analyses and effectively communicates to internal stakeholders by telling the story within the data in a digestible format for the audience.
- Ability to extract and articulate insights from multiple data sources and create clear and understandable visualizations to help identify and convey actionable trends.
- Ability to craft a narrative with data that engages the audience and drives them toward a better understanding of what the data means.
- Proven ability to interact successfully with cross-functional teams and build collaborative relationships.
- Monitor performance using tools including but not limited to Google Analytics, Search Console, Adobe Analytics, ScreamingFrog, Semrush, STAT, Ahrefs, and proprietary tools.
- Execute ad hoc requests as needed, ensuring a comprehensive view of the issue and potential solutions by providing appropriate detail and creative thinking.
Preferred Skills, Experience, and Education
- 1 or more years of professional work experience in a related role or field.
- Proven success utilizing analytics platforms and data to provide strategic recommendations and drive concrete action against business goals.
- Ability to understand search engine algorithms and ranking methods.
- Develop reports leveraging documents, spreadsheets, slide presentations, and other data visualization tools.
- Comfortable functioning in ambiguous spaces and adapting easily to changing environments.
- Keen attention to detail is essential to ensure thoroughness, accuracy, and consistency in project completion.
- Ability to set priorities, meet deadlines, and work independently.
