About the Role
Title: Search Engine Optimization (SEO) Analyst
Department:SEO
Location:Remote, Continental U.S., VA
Job Description:
As an entry-level Search Engine Optimization (SEO) Analyst you will be responsible for completing ongoing SEO task work for an assigned group of dealerships. The SEO specialist performs technical optimizations, on-site content optimizations, new content creation, citation management and cleanup, and link building outreach. The SEO Analyst also handles client-facing and internal communication related to SEO account work and reporting.
This is an ENTRY-LEVEL, full-time, salaried, remote position. Candidates must live within the continental U.S., eastern and central time zones preferred, but all welcome to apply.
Responsibilities
- Analyze, identify, and manage SEO programs and organic search opportunities
- Develop and deliver clear SEO KPIs and attain improved SERP rankings and traffic growth
- Create and implement specific page-level and site-wide SEO recommendations
- Execute strategic SEO activities across keyword research, link-building, page indexing, crawling and site structure
- Create detailed and routine analysis and reporting of SEO KPIs
- Routinely perform technical site analysis and compile audits and best practices
Requirements
- Bachelors degree, preferably Business major or similar, or equivalent experience
- 1+ years of experience in an SEO-focused position with proven results
- Advanced knowledge of SEO methodologies and best practices
- Experience with Screaming Frog, Google Analytics as well as data analysis
- Strong content writing and copy-editing ability
- Experience with HTML and CSS
Preferred Experience
- Knowledge and understanding of the automotive digital-marketing industry and automotive website platforms
- WordPress CMS experience
- Experience with Local SMB SEO
- Link building outreach experience