About the Role
Programmatic & Streaming Media Coordinator
at StockX
Remote, USA
Help empower our global customers to connect to culture through their passions.
Why you’ll love this role
As the Coordinator of Programmatic & Streaming media, you would be an integral part of our internal paid media team. In this role, you will be responsible for the global strategy and execution of our Programmatic and Streaming media across platforms like DV360, The Trade Desk, MNTN, YouTube, and others. This individual would report directly to the Senior Manager, Programmatic & Streaming media and work closely with our teams across Paid Shopping, Search, and Social. Your scope would include the conception and execution of performance and brand media campaigns in each Programmatic digital platform. This individual should have expertise in Programmatic media activations across various platforms, as well as deep knowledge of ad tech, tracking, and customization and a strong attention to detail.
What youll do
- Develop comprehensive programmatic media plans aligning with StockX company objectives and campaign goals
- Execute our media plans within Programmatic platforms and ensure proper end-to-end media tracking
- Conceptualize and execute an always-on-testing calendar with a data-driven foundation
- Collaborate with cross-functional teams to ensure seamless integration of programmatic strategies with broader marketing initiatives
- Leverage data insights to refine targeting strategies, optimize budgets, and maximize campaign ROI
- Partner with internal stakeholders to further deepen our Audience strategies and identify new customer segments while ensuring correct audience targeting and on-boarding
- Work closely with our Analytics team to ensure best-in-class tracking, measurement, and reporting, leveraging a deep understanding of digital analytics and tracking platforms
- Stay abreast of industry trends, emerging technologies, and platform updates to drive continuous innovation
- Assist in Programmatic discussions and presentations, providing strategic insights and recommendations based on campaign performance analysis
About you
- Experience in Programmatic media buying and/or execution
- Demonstrated experience being hands-on, driving successful results using a variety of programmatic media
Nice-to-have
- Bachelor’s degree
- Ecommerce marketplace or retail industry experience
- Agency experience