Job Description

Product Release Coordinator

Location: Remote

As a Product Release Coordinator on the Product Marketing team, your main goal is to ensure that software releases are clearly communicated to both internal and external audiences. You’ll manage our bi-weekly product releases and work closely with the Engineering, QA, Product, Support, Marketing, and Sales teams. Your role is pivotal in bridging these departments, particularly when preparing release notes and other communications.

Your responsibilities extend beyond just managing releases. You’ll also act as a customer advocate, making sure each release improves the user experience. Continuous improvement is key, and you’ll be responsible for refining our product release processes and enhancing user communications over time.

For success in this role, you should have technical product knowledge, understand the user journey, be a strong writer and storyteller, possess strong communication and project management skills, be skilled in stakeholder management, have analytical abilities, and pay careful attention to detail.

What you’ll do

  • Release management and coordination: Manage the bi-weekly release schedule. Coordinate with engineering, QA, and product teams on final release and supporting documentation.
  • Internal communication: Serve as the main point of contact for internal teams. Ensure all departments, including support, sales, and marketing, are well-informed and prepared for each release.
  • Content creation and management: Oversee the production of content for releases. This includes updating the changelog, crafting messaging for email release roundups, and building in-app notifications. Additionally, ensure the Help Center is kept up-to-date.
  • External release demos: Host regular release office hours on platforms like Discord/YouTube, showcasing and discussing new features and updates.
  • Feedback analysis & synthesis: Analyze user feedback post-release to guide future product developments and release strategies.
  • Continuous improvement: Test and adopt new strategies for communicating releases, like in-app pop-up modals or guided tour highlights. Innovate the release processes based on user feedback and data insights.

What you’ll bring

  • Simplifier: You have a talent for distilling complex product concepts into clear narratives, seamlessly connecting varied release items for both internal and external audiences.
  • Technical product understanding: Have a firm grasp on the technical facets of the product, understanding potential impacts of changes.
  • Advocacy: Act as a customer champion, ensuring releases align with user needs and expectations.
  • User journey: Understand the myriad ways customers interact with product information, leveraging this insight to drive user-centric improvements.
  • Communication skills: Possess the ability to convey updates, changes, and benefits of each release effectively.
  • Project management: Demonstrate expertise in coordinating schedules, tasks, and team members for on-time deliveries.
  • Stakeholder management: Collaborate with various internal teams, ensuring alignment and smooth execution of releases.
  • Analytical skills: Analyze feedback and data to continually refine release strategies and enhance the product.
  • Attention to detail: Ensure precise communication of release details, both internally and externally.

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