About the Role
Marketing Specialist: Graphic Design
Virtual
Marketing Specialist: Graphic Designer
Do you thrive in the space where creativity and organization meet? Have you successfully led initiatives involving a broad range of stakeholders? If you are comfortable taking ownership of projects and working both independently and in a collaborative team setting, then this unique role might be for you!
This position offers great potential for a versatile designer who thrives on variety. No two days will be the same. You’ll take on a key role in blending traditional and technical graphic design, supporting both visual and digital projects to help create compelling promotional materials for our company and agency partners.
Your services will be in high demand, so prioritizing where and how to invest your time, as well as coordinating the efforts of your resources to get the biggest return, is critical to success!
Essential Job Functions:
- Design creative branded materials such as brochures, product flyers, advertisements, and presentations that effectively communicate our brand message.
- Serve as a consultant for the design, maintenance, and optimization of the company’s corporate websites to ensure they remain up-to-date, user-friendly, and on-brand. This will require working collaboratively with our advertising partner that manages the sites, the external website host, and our internal Information Technology team.
- Lead key department initiatives focused on digital and creative needs, managing projects from concept through successful completion.
- Adhere to graphic standards and act as a brand ambassador; work closely with design team to ensure consistent internal and external adherence to branding guidelines.
- Work within third-party software to organize and maintain marketing materials in a content management system.
- Collaborate closely with third-party vendors to leverage their talents and resources, including photographers, videographers, printers, and creative agencies.
- Demonstrate meticulous attention to detail and a holistic, big-picture approach in all tasks to maintain high-quality standards.
- Other duties as assigned.
Education Requirements:
- Bachelor’s degree (B.A.) from four-year college or university; or three to five years related experience and/or training; or equivalent combination of education and experience.
- A minimum requirement for this position is the ability to work legally in the United States. No visa sponsorship/support is available for this position, including for any type of U.S. permanent residency (green card) process
Required Skills
- Proficiency in graphic design software, including the Adobe Creative Suite (InDesign, Illustrator, Photoshop, and Acrobat).
- Experience in WordPress, or similar web hosting service.
- Demonstrated ability of telling creative stories through print and digital graphics.
- Proficiency with MS Word, Excel, and PowerPoint.
- Strong project management skills, with the ability to effectively organize and prioritize tasks.
- Copywriting and proofreading skills to ensure accuracy and consistency in written content.
- Exceptional attention to detail, creativity, and effective strategic thinking.
- Excellent communication and collaboration skills, with the ability to cultivate strong relationships with team members and third-party vendors.
- Aptitude to “think outside the box” and be a change agent.
- Capability of anticipating issues and multitasking in a high-demand, high-volume environment.
Desired Skills
- Background in online reputation management and/or social media oversight.
- Understanding of third-party content management systems.
- Knowledge of mobile applications alongside website consultation.
- Familiarity with project management software to efficiently organize and coordinate tasks.
- Insurance industry knowledge or experience.