Job Description
Manager, Media Services – Local
Campaign Management- Local | Remote | Full Time
JOB DESCRIPTION
WHO WE ARE
Unified, part of the iHeartMedia family of companies, is a leading provider of digital advertising services powered by the industry’s leading media experts, and backed by data and technology. Unified has a rich history in managed services partnerships with some of the world’s largest and iconic brands, and is an organization with a steadfast focus on digital advertising services and technology.
Unified’s proprietary technology empowers our internal team, and customers, with a strategic view of their digital investments in real-time and is now a core component of iHeartMedia’s digital technology stack supporting thousands of advertisers. Beginning in paid social more than 11 years ago, Unified is one of only a handful of partners to have direct API access to Facebook, Instagram, Twitter, Snapchat, Pinterest, YouTube, LinkedIn, TikTok, Nextdoor, and Reddit. In partnership with iHeartMedia, Unified has diversified its digital offering to execute programmatic digital, audio, and OTT campaigns.
OVERVIEW
The Manager, Media Services is a key member of our Digital Media Buying team. Our Digital Media Buying team is responsible for marketing initiatives across multiple publishers, exceeding clients’ CPA goals and generating valuable ROI for businesses of all sizes and across all industries. With the demand for digital media on the rise and the development of cutting edge assets and tactics like, podcasting, social media, CTV, and data driven programmatic buying being included in our offering, as well as the rapid advances in analytics, tracking and measurement, the Digital Media Buying team has quickly become an integral part of iHeartMedia’sl Digital advertising operations.
WAYS YOU’LL CONTRIBUTE
- Oversee execution of campaigns on a variety of platforms (including all social channels, programmatic display, and OTT)
- Manage at least 2 direct reports, mentoring them in campaign execution and personal career growth
- Find efficiencies in existing processes and build new processes from the ground up
- Work with our technology product team by recommending design changes and enhancements to ensure the constant improvement of the Unified Platform
- Work closely with publisher partners (including Facebook, Twitter, Linkedin, YouTube) to collaborate on high profile campaigns and participate in beta tests
WHO YOU ARE
- You have expert knowledge and experience running paid advertising campaigns.
- You have exhibited leadership skills, and know how to coach and encourage teammates around you.
- You’re a Facebook/Twitter/Linkedin/Instagram/YouTube addict who understands and appreciates social.
- You’re analytical, organized and results driven.
- You’re comfortable in client-facing situations and internal meetings.
- You’re both a long-term and short-term problem solver, able to put out today’s fire while also addressing the root cause.
- You’re startup-ready – not looking for a 9-to-5. You’re flexible and can adjust to a rapidly changing business.
- You’re a team-oriented problem solver and when the pressure is on, you keep your cool.
- You’re a life-hacker.
- You don’t need to be a coder, but using tech to save time and improve workflow is a must.
NEED TO HAVE
- Experience with Facebook ads, Twitter ads, YouTube ads, or other RTB media buying and optimization tools
- Management experience, training and coaching direct reports
- Good understanding of web technologies (pixels, html, javascript)
- Experience with Microsoft Excel and Google Docs
- Experience with website tracking tools such as Google Analytics
- High level of accuracy and attention to detail
- Professional maturity, integrity, discipline and a positive attitude