Job Description

Title: Lead Program Manager, Product Screens

Location: United States – remote

Airbnb was born in 2007 when two Hosts welcomed three guests to their San Francisco home, and has since grown to over 4 million Hosts who have welcomed more than 1 billion guest arrivals in almost every country across the globe. Every day, Hosts offer unique stays and experiences that make it possible for guests to connect with communities in a more authentic way.

The Community You Will Join:

The Content and Screens Lead Program Manager is responsible for working horizontally within Airbnb’s in-house Marketing/Creative team in partnership with the Product Marketing and Design organizations to manage the development process for product screen assets for use in marketing.

The Difference You Will Make:

This is a new and highly cross-functional role. It requires someone who is a strong self-starter, is operationally-minded, and can navigate ambiguity. Experience working with Localization, Creative and Product teams is essential, as this role will require navigating the organization and building relationships with a broad set of partners and contributors, including but not limited to Marketing, Creative, Production, Product Design, Product Marketing, Localization, Business Affairs and Legal.

A Typical Day:

  • Set and maintain standards of product screen assets created for use in Airbnb’s marketing deliverables (in-product marketing, social, email, press, film and keynote presentations)
  • Develop and manage workflow for creation, localization and delivery of product screen assets, including tracking and driving deadlines for assets based on overall project timelines and managing incoming requests from teams
  • Build and foster partnerships with key XFN partners like Localization, Product Design and Product Marketing
  • Partner closely with Production and Creative on photography, screen content, and other creative deliverables for product screen assets
  • Be the internal expert for Marcom on the UI specifics for new products and features being used in our Marketing
  • Work closely with Production and Business Affairs to track clearances and 3rd party content
  • Partner with internal Tools and Digital Asset Management teams to develop a process for scoping, status tracking, and archiving
  • Partner with Marketing, Design, and Technical PgM to set business-critical milestones that are widely understood across the organization

Your Expertise:

  • BA/BS degree, 10+ years Program Management, Product Management, Project Management or relevant experience
  • Experience in structuring and implementing initiatives at scale with design and product teams
  • Background in establishing systems: experience developing processes where little exists, and demonstrated flexibility to get things done
  • Passionate and enthusiastic about organizational excellence and attention to detail
  • Demonstrated ability to work through ambiguity to detailed solutions – you can take a vague problem, crisply frame the challenge, identify a path forward, and drive an initiative over the finish-line
  • Blend of digital product and marketing experience
  • Ability to anticipate potential challenges while flawlessly executing near-term tasks
  • Proven ability to build strong relationships and influence business leaders
  • Demonstrable skills and experience in mediation, negotiation, and conflict resolution
  • Demonstrated track record successfully managing ambitious and operationally complex projects with cross-functional teams
  • Able to demonstrate flexibility, navigate ambiguity, and thrive within a fast-paced, fluid environment

Preferred Expertise:

  • Deep knowledge of and appreciation for the Product and Creative development process
  • Experience with or understanding of cross-functional (PM, Design & Eng) product-driven organizations