About the Role
Lead Creator
Job:Marketing
Primary Location:United States
Schedule:Full-time
Employee Status:Regular
Work From Home:Yes
Job Number:229165
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As alead creatoron the Social and Digital team, youll be responsible for creating and managing social and digital external creator campaigns. In this role, youll coordinate agency management, vet external content creators and online personalities, and asset development and approval.
Must-have qualifications
- High School diploma/GED equivalent or higher and a minimum of eight years work experience in digital marketing, specifically, Creator/Influencer marketing.
- {OR} Bachelor’s degree or higher in Marketing, Communications, Journalism, or related field (e.g., Business), and a minimum of five years’ experience digital marketing, specifically, Creator/Influencer marketing.
Preferred skills
- Demonstrated expertise in the creator space to include project management and creative development.
- Demonstrated ability to manage and lead the digital creative development process, agencies and partners.
- Proven understanding of consumer research and ability to apply research learnings in digital creative process.
- Proven capability to work under pressure and prioritize tasks in a high-volume work environment where guidelines and deadlines often change.
- Demonstrated knowledge of paid social media practices, including experience in generating content for successful organic and paid campaigns.