About the Role
Field Marketing Manager
United States
Marketing /
Full Time /
Remote
Your Contribution:
Torch Dental is looking for an eager to learn, committed and hands on Field Marketing Manager to coordinate and execute event field marketing programs. You will coordinate Torchs marketing efforts following identification of key dental conferences, networking events, and other gatherings. Help produce various literature, signage and other material to be used for events. Attend relevant trade shows and events. Foster relationships through communication and the distribution of marketing collateral in order to drive sales. As Field Marketing Manager, you will have the potential for rapid growth and impact as we scale to thousands of practices across the dental market.
Key Responsibilities:
- You will work closely with Sales and Marketing to build and execute event experiences that engage our prospects and customers to drive maximum ROI
- Collaborate cross functionally with Sales and Marketing to develop the event execution strategy including pre-show campaigns, coordinating travel, managing vendor relationships, planning onsite dinners, and post-event follow up
- Develop strong relationships with external vendors and associations to ensure high quality work and success of event participation
- Ensure programs and events are on brand and on message
- Provide logistical support including pre- and post-event communications, program management, and travel coordination
- Negotiate and secure exhibit contracts, sponsorships, and meeting space
- Manage and maintain various planning documents, including event calendars, event reports and other key documents
- Manage administration work for events, booking travel for team attending, and traveling to events
- Own the pre and post-event process, completing debrief meetings and overseeing sales outreach
- Responsible for measurement of marketing programs and reporting data back to sales and marketing teams
What we are looking for:
- Strong cross-functional working abilities
- Process oriented with a passion for project and event strategy management
- Hands-on collaborator that works well in teams
- An avid learner who is as excited about tests and experiments as much as wins and results
- A strong pull towards understanding the customer and delivering a highly engaging and tailored experience
- High attention to detail and time management skills
Ideal candidates will also have:
- Passion for healthcare – interest in office-based healthcare (e.g., dental)
- Interest in start-ups, technology and software
Required:
- A bachelors degree and interest in marketing
- 2+ years of experience in marketing led events & trade shows – especially in event logistics and operations
- This role will require travel
- Company working hours are 9am – 6pm EST
- Located in Central or Eastern time zone preferably near a major airport