Job Description
Email and Web Specialist
US Remote
At Truckstop, we have transformed the entire freight-moving lifecycle with our SaaS solutions. From freight matching to payments and everything in between, we are the trusted partner for carriers, brokers, and shippers alike. We lead this industry forward with our One Team mindset committing to principles such as assume positive intent, have each other’s back, and be your authentic self. Our drive for greatness produces high expectations, yet our regard for humans is even higher. Join a team of brilliant minds and generous hearts who care deeply about other’s success.
Position Summary:
The Email and Web Specialist plays a key role in the marketing automation team. Reflecting the Truckstop brand and strategic marketing objectives, this position will produce engaging and compelling marketing emails, as well as build and revise marketing website and landing pages. The Email Specialist will be a proven email and web marketer who wants to be part of a high-performance culture and is passionate about leveraging communication strategies to build customer relationships.
Essential Job Functions:
- Design and implement campaigns using Marketing Cloud
- Build, code, debug responsive HTML emails and web pages
- Proof emails and web pages for clarity, grammar and spelling
- Be knowledgeable on email best practices, technologies, and trends
- Maintain email automation database integrity
- Help build landing pages and forms
- Light graphic design
- Other duties as assigned
Position Requirements:
- Bachelor’s degree or equivalent professional experience
- 2-4 years using Marketing Cloud or a similar Email Automation tool, Marketing Cloud preferred
- Proficient with HTML and CSS, especially in email development
- Experience with Salesforce, preferred
- Experience with WordPress, preferred
- Experience measuring and reporting on email analytics, preferred
- Experience with Figma preferred
