Job Description
Director of Paid Social
- United States – Remote OK
- Full-Time
- Client Services
- $125k – $165k
*Company located in Utah – Employees can work in the office or remotely in most locations in the US, except SC and NY. This is a full-time opportunity, not a contract opportunity.
What we are actually looking for: Let’s get right down to it – you are a driven leader who likes change and innovation, leading the charge to create the best strategic direction for your specific platform. You take initiative and pair it with your competitive drive to execute results for your team and your clients. You are comfortable with taking appropriate risks, knowing that the market is ever changing, allowing you to use your creative talent to generate new ideas for quick response. As a leader, you are firm yet motivational, engaging your team in enthusiastic ways to become their best selves. You are outgoing, confident in a humble manner, and poised with a persuasive communication style, able to delegate responsibilities to proven people. You believe in the power of paid social advertising & spend your free time researching & learning about the world of paid social advertising because it’s a world you enjoy. You have personally helped a number of businesses succeed through their use of paid social ads and have lead teams who do the same.
Why would you be so excited to be our newest impactful leader at a successful agency? Because Disruptive is an industry leading performance marketing agency that does meaningful work and drives real value for clients. We prioritize working with purpose-driven brands and all-around good people.
And, because you probably want more details, you can dive into those below, even though you already know if you are the right person or not from these first few paragraphs 😉 …
The Role: Director of Paid Social is a key member of the leadership team who determines strategic direction and creates a team of skilled marketers who are exceptional at driving results in this specific client offering. Our leader will provide no brainer results for our clients that reaches the win/win/win- a win for the employee, the client, and the business overall.
As Director of Paid Social, you will receive:
Perks:
- Salary range $125-165K dependent on experience
- Flexible PTO Policy
- Medical, Vision, and Dental Insurance
- 401k with generous match
- Vacation bonus ($500/after 1st year, an addition $250 every year after)
- $2,000 p/year Personal Development budget
- Company Vacation Homes to Use after the first anniversary
- And more
As Director of Paid Social, you will
- Develop the strategic direction of our Paid Social offering to consistently drive results for our clients
- Conduct 1:1’s and quarterly growth plans with your team, aligning their performance with the company goals and their personal goals
- Communicate to your team with real-time, up-to-date learnings on what’s working well in their given area of specialty.
- Provide your team with training & support related to other elements of the positions (communicating with account managers, communicating with clients, managing your team’s workload, etc.)
- Manage a book of business yourself to keep your saw sharp, allowing you to drive innovation, both inside existing channels and into new channels.
- Works with P&C to properly staff your department, managing proper bandwidth at all times.
- Able to see marketing as a holistic view and coordinate with other consultants to ensure branding, messaging, and strategy align.
What you need to be Director of Paid Social:
- 3+ years of leadership experience
- 5+ years of paid social ads experience
- Experience in paid social ads for both ecommerce and lead generation
- Evidence of developing a strategic direction for their team
- Evidence of understanding client perspectives and applying the paid social products to meet client needs
- Experience using thoughtful creative to reach and engage audiences
- Have an up-to-date knowledge of paid social and what strategies are currently driving performance, holding any relevant certifications platforms that you oversee
- Understand how to optimize for specific results (i.e. audience expansion vs creative testing for a lower CPL)
- Understand business metrics & how they apply to a business’ marketing in order to make recommendations on strategy/budgets/etc.
- Hands-on experience with Google Analytics and/or other analytics tools and reporting dashboards
- Experience managing a budget or P&L
- Strong evidence of personal adoption of Disruptive’s core values
- Conducts quality, employee-focused 1:1s and quarterly growth plans
- Evidence of adoption of company initiatives
- Strong communication, teamwork and leadership skills to foster a team environment