Job Description
Digital Content Analyst (Associate)
Remote
Full Time
Mid Level
DCG Communications (DCG) is seeking a talented Digital Content Analyst (Associate) to assist with the administration and execution of web content on our client’s website and newsletter. The Analyst will be responsible for the operation and maintenance of the client’s website portal as well as providing thorough analysis to the client for continued growth and success of the website and newsletter. If you are seeking an impactful role to empower Veterans along their healthcare journey, this is the role for you!
Location: DCG is made up of a fully remote workforce. The selected candidate will work during DCG’s core Eastern Time (ET) business hours.
Responsibilities:
- Ensuring the well-being of the client’s website, optimization of page speed, etc.
- Maximizing use and effectiveness of Google Analytics
- Drawing insights from multiple data sources to provide actionable insights and present recommendations to the client
- Implementing new website content, confirming content remains within style guidelines and is in line with best practices
- Creating new pages, updating and upgrading existing sites and adding alerts when needed
- Creating and maintaining new web tools and portlets as needed
- Liaising with different departments, coordinating and strategizing implementation of content
Minimum Qualifications:
- Bachelor’s degree in business, marketing, organizational development, or related field
- 4 years of relevant professional experience
- 2+ years of experience working with Google Analytics
- 2+ years of digital analytics and reporting experience
- Proven ability to understand problems, analyze trends, draw conclusions, and make actionable recommendations
- Proven ability to perform analysis of online behavior on client websites to identify insights and opportunities for optimization and testing, and assessment of clients’ business
- Proven record of accomplishment of solving content problems through analytics
- Proven track record of configuring analytics platforms, tagging, and, segmentation and distilling results for presentation and review
- Sound analytical, conceptual, and “big picture” problem-solving skills
- Proficient in Microsoft Office and Microsoft Outlook Web Browsers
- Proven experience working in Microsoft Excel to analyze and manipulate data
- Experience working with website or newsletter content
- Current or prior experience in consulting or government contracting
- Able to work in a team setting; comfortable working with technical and non-technical team members
- Self-starter: must be able to pick up a project and see it through to completion
- Proven ability to develop and maintain strong client relationships, and work indecently as well as in a team setting
- Excellent written and verbal communication skills, including strong editing, grammar, and proofreading skills
- Strong critical thinking, organizational, time management and prioritization skills
- Must be eligible to obtain VA Public Trust clearance
Desired Qualifications:
- Experience with Liferay CMS and HTML experience highly preferred
- Experience in web editing preferred
- Experience with JavaScript preferred