Job Description
Content Associate
locations: Remote – US
time type: Full time
job requisition id: JR07153
At DraftKings, we’re inspired by our shared passion for developing creative solutions to complex challenges and empowering the people around us to do their best work. We are industry leaders in the digital entertainment and technology space and are propelled by constant curiosity and diverse perspectives.
Be the strategy behind the game.
As a Content Associate, you will drive and manage the day-to-day flow of video content across the DraftKings content ecosystem. We’re looking for a digitally native, detail-obsessed person to make an immediate impact in maximizing the distribution, efficiency, reach, and effectiveness of DraftKings Network content across our channels.
Sound good to you? Join us.
What you’ll do as a Content Associate:
- Proactively clip and distribute social-first vertical video content from original DraftKings Network programming on a daily basis.
- Architect and implement a comprehensive tagging, titling and thumbnail system for our YouTube channel that maximizes our video contents potential to be surfaced and shared.
- Craft click-worthy headlines and short-form article copy to support DraftKings podcast and programming discoverability on platforms such as DraftKings Nation.
- Conduct weekly reporting on published video content across platforms, contributing to established analytics reports distributed across the organization.
- Research industry best practices and new techniques to continuously improve our overall content marketing and distribution efforts.
What you’ll bring:
- Ability to balance strategic and executional workstreams in driving a best-in-class content distribution network.
- Demonstrated track record of building successful content programs and connecting the dots across broader content ecosystems.
- Extensive knowledge and mastery of YouTube, TikTok and Instagram platform mechanics beyond best practices.
- Ability to work well under pressure and achieve results in a fast-paced environment.
- Willingness to roll-up sleeves and get the work done.
- You are a team player, motivated to build internal confidence and alignment.
