Job Description
Brand Creative, Designer (New Health Care Company)
Remote
US, Minnesota, Maplewood
Remote-United States
Full time
R01115034
Job Description:
Brand Creative, Designer (New Health Care Company)
3M is establishing twoindustry-leading companies, creating value through the spin-off of its Health Care business, while 3M will continue to be a global material science leader, focusing our innovation to win in favorable global megatrends and attractive end markets. This new Health Care Company will be a leading global diversified health technology company with:
- Proven category leadership
- Exposure to attractive end-markets
- Innovation mindset driving improved patient outcomes
- Collaborative customer relationships
- Deep global regulatory experience
- Operational excellence and strong cash flow
- Strong sales growth and profitability with significant recurring sales
We expect the creation of the two companies will be completed by the end of 2023. For now, we will continue to operate as one global company. This role is positioned to drive the success of the “New Health Care Company.
This position provides an opportunity to transition from other private, public, government or military experience to a 3M career.
The Impact You’ll Make in this Role
The Brand Creative, Designer will play a key role in advancing the Health Care company’s global visual brand identity. They will support the business through design consultation and services that empower a consistent and cohesive visual expression of our brand across touchpoints and experiences.
This includes the development and maintenance of corporate and product brand guidelines and assets in partnership with key stakeholders: corporate brand manager, division brand manager, design, marcomm, integrated media, UX, and accessibility.
Within assigned portfolio, manages and champions primary recommendations for design programs and priorities. Provides advice and consults with leadership team to set short- to medium-term strategic design direction and improvement initiatives. Develops and influences business and design strategies and though typically handling multiple projects develops solutions for highly complex and multi-faceted problems.
Identifies and promotes self-initiated design improvement project/projects, demonstrating the ability to understand the potential significance and business impact. Recommendations are grounded in analysis, testing, trends and research.This work will also require the execution of brand review and approval duties and packaging style guides.
As a Brand Creative Designer, you will have the opportunity to tap into your curiosity and collaborate with some of the most innovative and diverse people around the world. Here, you will make an impact by:
- Influencing design for key moments of truth for the new health care company brand.
- Creating and protecting a cohesive on brand experience
- Supporting the launch of a new world class health care brand.
Your Skills and Expertise
To set you up for success in this role from day one, 3M requires (at a minimum) the following qualifications:
- Bachelor’s Degree or higher (completed and verified prior to start) from an accredited university
OR
- High School Diploma/GED (completed and verified prior to start) and a minimum of fourteen (14) years of experience in corporate branding.
- Seven (7) years of experience in brand design and corporate identity in a private, public, government or military environment
Additional qualifications that could help you succeed even further in this role include:
- You are passionate about design and have an inspiring portfolio that backs up your ability to design in a variety of formats.
- You are impact-oriented, you care deeply about impacting the growth of the company.
- You take pride in your ability to research the customers your designs are catered to, from this research you understand their pain points, and operations to include in your design strategy.
- You are collaborative, you seek out and appreciate feedback on your work, and thrive in team-based environments
- You have deep experience in corporate brand design.
- You are incredibly organized and have the ability to manage multiple concurrent deadlines at once
- Skilled designer with expert command of all Adobe Creative suite products.
- Expertise in specialty design skillsets (e.g., packaging design, UI/UX, environmental design, tradeshow and event, etc.) is preferred.
- Knowledge of health care personas, customer journeys, and business models.
- Experience with Digital Asset Managers (DAMs) and other related MarTech solutions an asset.
For current employees, internal transfer restrictions may not apply. For more details, contact your local recruiter/HR team.
Work location: Choose 1:
- Work Your Way Eligible (Employee choice to work remote, on site, or hybrid)
- Remote
Travel: May include up to 10% travel
Relocation Assistance: May be authorized
Must be legally authorized to work in country of employment without sponsorship for employment visa status (e.g., H1B status).
Supporting Your Well-being
3M offers many programs to help you live your best life both physically and financially. To ensure competitive pay and benefits, 3M regularly benchmarks with other companies that are comparable in size and scope.