by Ronald Barron | Nov 20, 2024 | Uncategorized
About the Role
Content Strategy Manager
Fully Remote • Work to be performed remotely from a U.S.-based location
Description
Reports To: Director of Public Relations
Supervises: N/A
Location: Remote
FTE Status: 1FTE, Exempt
Salary Range: $71,600 to $93,100
Organizational overview
Health Care Without Harm seeks to transform health care worldwide so that it reduces its environmental footprint and becomes a community anchor for sustainability and leader in the global movement for environmental health and justice. We have a unique and dynamic workplace with more than 80 staff members in the U.S. and abroad.
We believe health care, as the only sector with healing as its mission, has an opportunity – and obligation – to use its ethical, economic, and political influence to create an ecologically sustainable, equitable, and healthy world.
Health Care Without Harm works to achieve its mission in collaboration with Practice Greenhealth, the leading sustainable health care organization, delivering environmental solutions to more than 1,700 hospitals and health systems in the U.S.and Canada.
Position description
The Content Strategy Manager will be an integral member of the Communications team, driving content and marketing strategies that support the mission and objectives of the organization.
This position focuses on creating, managing, and analyzing content to engage stakeholders and drive impactful action in health care, particularly in climate mitigation, resilience, and equity, while strengthening the organization’s brand narrative across all platforms.
Collaborating closely with Communications colleagues, the Content Strategy Manager will ensure a unified brand voice and messaging strategy. By leveraging market insights, audience analysis, and performance data, they will design and implement tactics to effectively reach target audiences and influence key stakeholders.
The ideal candidate brings expertise in content strategy, with a strong foundation in SEO and digital content management.
They excel at producing engaging, multi-channel content and have a strategic eye for enhancing brand reach and engagement. This role requires flexibility to adapt quickly to high-priority projects, manage a dynamic workload, and serve as a central project manager for communication initiatives from concept through completion.
Requirements
Primary objectives
- Develop and execute comprehensive content and marketing strategies that align with organizational objectives, establish positioning, identify target audiences, and ensure a cohesive brand narrative across all platforms.
- Contribute to the planning, creation, editing, and publication of diverse content types, including website material, email campaigns, media outreach, social media posts, and position statements.
- Conduct regular content audits and analyze customer insights, consumer trends, and market data to assess effectiveness and inform future campaign development, providing actionable recommendations.
- Collaborate with cross-functional teams to ensure a unified approach to messaging and serve as project manager for communications initiatives from concept to completion.
- Partner with email, editorial, and web teams to design, test, evolve communications tactics, and facilitate data-driven decisions, leveraging internal support and driving collaboration.
General responsibilities
- Help develop project plans and creative briefs, and guide creative direction for advertising and public-facing communications, while coordinating, producing, and disseminating a wide range of content across various channels.
- Conceptualize and execute multi-channel campaigns ensuring alignment of communications and effective content distribution strategies to maximize reach and impact.
- Gather audience, partner, and market insights to inform outreach strategies and increase conversions, while assessing the effectiveness of marketing initiatives through tracking and analysis to optimize performance.
- Serve as project manager for content initiatives, ensuring timely delivery and strong communication with stakeholders, while presenting ideas and deliverables to internal and external teams.
- Coordinate closely with Communications team members to execute the marketing and communications strategy, demonstrating the ability to pivot quickly to support high-priority projects and initiatives.
- Manage a complex workload of overlapping deliverables and meetings, shifting priorities for time-sensitive projects, and performing any other duties as needed to meet organizational goals.
Qualifications
- Education: BA or BS Degree in communications, advocacy, public relations, journalism, marketing, or related field. Combined experience / education can be a substitute for minimum education.
- Experience: A minimum of seven years of work experience in communications and/or marketing. Work experience in health care, climate change, or sustainability is preferred.
Job-specific competencies:
- Proven experience developing and executing content strategies that drive business objectives and user engagement.
- Exceptional skills in content creation, planning, and editing, with a focus on delivering high-quality, timely content.
- Strong proficiency in copy editing and familiarity with AP Style and internal style guidelines.
- Strong understanding of SEO principles and ability to structure content effectively for optimal visibility.
- Experience with content management systems and tools such as Google Workspace, Adobe Creative Suite, Mailchimp, Hootsuite, and Asana.
- Strong analytical skills for conducting content audits and assessing the effectiveness of content distribution.
- Project management skills to oversee multiple content initiatives, ensuring they are delivered on time and within scope
- Familiarity with content performance metrics and analytics tools to track and analyze the effectiveness of content strategies.
- Excellent collaboration and interpersonal skills to work effectively with cross-functional teams, subject matter experts, and stakeholders in a complex NGO and remote team environment.
- Exceptional diplomacy and communication skills, both oral and written.
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by Ronald Barron | Nov 20, 2024 | Uncategorized
About the Role
Title: SEO Specialist
Remote
Full Time
Experienced
Geek Powered Studios is an Austin-based full-service digital marketing agency, and we are looking for a Senior Level SEO Specialist. The starting salary range for this role is 60-70K DOE.
*Agency experience is required*
What’s in it for you?
- Work 100% remotely
- Uncapped PTO
- Paid holidays
- Flexible start times after 90 days
- 401K or Roth with company match
- Medical, dental, vision, life insurance plans are available
- Eligible for quarterly profit share bonus after 1 year
- Opportunities for team building and continuing education
You can read more about what it’s like to work with us on our careers page.
What You’ll Do
In this role, you’ll own the content marketing, website optimization, and technical SEO for our clients, aiming to drive traffic and generate organic leads that grow their businesses. You’ll measure and report on KPIs, with an eye on results that matter.
Key Responsibilities:
- Conduct comprehensive site audits, analyses, and keyword research; develop actionable strategies aligned with KPIs
- Engage with clients on campaign kick-offs and as needed to clearly communicate strategies and results
- Optimize on-page elements like page titles, meta descriptions, H1s, alt text, and anchor text
- Track and analyze site performance using Google Analytics, SEMRush, Ahrefs, and other tools
- Identify opportunities for ongoing site improvements and innovations
- Manage website and landing page launches
- Implement and evaluate local SEO and link-building campaigns
- Write SEO-optimized blogs and copy for web pages
- Craft PR content, including media pitches, guest blogs, and articles
- Research and analyze trending topics across diverse industries
- Stay current on industry trends and updates (e.g., GA4, algorithm updates, Core Web Vitals)
What Makes You a Great Fit?
- Education/Experience: BSc/BA in Marketing, Digital Media, Journalism, or a related field, or equivalent experience
- Agency Background: 2+ years of digital agency experience with hands-on SEO campaign execution
- Technical Skills: Proficiency in Google Analytics, Google Search Console, and SEO platforms/tools like Ahrefs, SEMrush, Majestic, Moz, Screaming Frog
- SEO Savvy: Solid grasp of SEO trends, search engine algorithms, and ranking factors
- Technical SEO Capabilities: Site launch experience, auditing, troubleshooting
- Writing & Communication: Exceptional writing and clear, client-facing communication
- Web Knowledge: Familiarity with HTML, CSS, WordPress, and Webflow
- Attention to Detail: Precise and thorough, with a commitment to high-quality work
- Organization & Flexibility: Ability to handle multiple projects, deadlines, and evolving strategies
- Remote-Ready: Demonstrated success in a remote work environment
- Eligibility: Must be located in the U.S. and eligible to work without sponsorship
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by Ronald Barron | Nov 20, 2024 | Uncategorized
About the Role
Creative Director
United States
Guideline is seeking a Creative Director to join our Research and Development organization. As Creative Director, you will shape and drive the creative strategy across all of Guideline’s platforms and brand experiences, including web, digital, social, email, and more. You’ll play a pivotal role in reimagining our brand identity, translating our product vision into a compelling and unified marketing presence for the ecosystem of audiences we serve — businesses, savers, and partners.
Contributing as a leader, manager, and doer — you’ll both lead a high-performing team and roll up your sleeves to deliver top-notch design work when necessary. Leading a team of designers and agency resources, you’ll inspire a collaborative and design-centric culture that elevates the bar across the organization. Reporting to the Co-Founder and Chief Product Officer, you’ll be connected to the heart of our business — responsible for evolving a brand voice that harnesses our mission, inspires trust, and fosters deep customer connections.
What You Will Work On
- Creative vision & strategy: Define, drive, and execute a creative direction that reflects our evolving identity and aligns with company goals. Partner with cross-functional teams to turn our product story into an influential and compelling presence.
- Brand development: Lead our brand refresh initiatives to create a distinctive and recognizable brand identity that matches our size, scale, and impact. Establish brand guidelines and ensure consistency across all mediums and channels.
- Team leadership and mentorship: Mentor, grow, and empower a talented team of designers, fostering a collaborative culture of creativity.
- Platform & product collaboration: Partner with product and UX teams to create an optimal, unified experience across all customer-facing platforms, ensuring our visual and creative elements contribute to a seamless user journey — from marketing and sales touchpoints to in-app experiences.
- Production and executional excellence: Build and drive a well-oiled production machine — from concept development, to copy, to final design asset delivery. Continually iterate to establish a culture of fruitful collaboration and ultimately — impactful work.
- Legal & compliance partnership: In a highly regulated space, you’ll build a productive relationship with our L&C team, partnering closely with them to push for impact while keeping our creative content compliant.
- Art directing and storytelling: To scale your impact, you’ll inspire design thinking and approaches across cross-functional partners to elevate the creative output on the team.
- Trend Tracking & Innovation: Stay informed on industry trends, emerging technologies, and competitor creative strategies to keep our brand fresh, relevant, and ahead of the curve.
- Stakeholder Communication: Communicate effectively with leadership and other departments to align creative efforts with broader company goals and KPIs.
What We’re Looking For
- 10+ years experience’ in a creative role, with at least 5 years experience’ in a leadership position, ideally within fintech, SaaS, or related tech industry.
- Comfort in different marketing and platform media — web, mobile, paid social, email, direct mail, motion design, out-of-home, and more.
- Proven track record of developing and executing successful campaigns across digital and traditional channels — showing ability to turn vision into brand storytelling.
- Strong portfolio showcasing creative direction, high-level craft, and compelling brand narratives.
- Ability to lead as a player-coach: directing work but also flexing to take on individual deliverables when needed.
- Expertise with standard creative tool suites, especially Figma.
APPLY HERE
by Ronald Barron | Nov 20, 2024 | Uncategorized
About the Role
Title: Sr. UI Designer
Location: Boston United States
Job Description:
(Can be remote in the US or in the Boston office for a top 40 Global Asset Manager)
Sr. User Interface Designer will play a key role on a high profile project integrating several sales, marketing and financial applications and services. Responsible for translating user journeys and business needs into screen designs, for developers to build, that effectively and efficiently communicate the users’ journey. Candidate must have working knowledge of the capabilities and limitations of developing a custom UI in Salesforce, including Classic and Lightning UI coexistence.
Responsibilities:
Includes: Collaborate with project leads and engineering to define and implement visuals and experience. Execute all visual design stages from concept to final hand-off to developers. Apply simplicity and user friendliness to complex UI objectives. Create artifacts that effectively communicate interaction and design ideas, such as wireframes, storyboards, user flows, process flows and site maps. Establish and promote design guidelines, best practices and standards.
Required Qualifications:
- Proven UI experience, demonstrable UI design skills with a strong portfolio
- Solid experience in creating wireframes, storyboards, user flows, process flows and site maps
- Proficiency in visual design and wire-framing tools
- Proficiency in HTML 5, CSS, and JavaScript for rapid prototyping.
- Excellent visual design skills with sensitivity to efficient user-system interaction
- Ability to present your designs and sell your solutions to various stakeholders.
- Ability to solve problems creatively and effectively
- Up-to-date with the latest UI trends, techniques, and technologies
- Knowledge of the capabilities, limitations and best practices of developing a custom UI on the Salesforce platform, including Classic and Lightning UI coexistence
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by Ronald Barron | Nov 20, 2024 | Uncategorized
About the Role
Title: Solution Engineer, Enterprise Networking
Location: Mentor United States
Job Description:
Company Description
Avery Dennison Corporation (NYSE: AVY) is a global materials science and digital identification solutions company that provides a wide range of branding and information solutions that optimize labor and supply chain efficiency, reduce waste, advance sustainability, circularity and transparency, and better connect brands and consumers. Our products and solutions include labeling and functional materials, radio frequency identification (RFID) inlays and tags, software applications that connect the physical and digital, and a variety of products and solutions that enhance branded packaging and carry or display information that improves the customer experience. Serving an array of industries worldwide — including home and personal care, apparel, general retail, e-commerce, logistics, food and grocery, pharmaceuticals and automotive — we employ approximately 34,000 employees in more than 50 countries. Our reported sales in 2023 were $8.4 billion. Learn more at www.averydennison.com.
At Avery Dennison, some of the great benefits we provide are:
- Health & Wellness benefits starting on day 1 of employment
- Paid parental leave
- 401K eligibility
- Tuition reimbursement
- Employee Assistance Program eligibility / Health Advocate
- Paid vacation and Paid holidays
Job Description
Digital transformation, business automation and resilience, and sustainability are resulting in an evolving technology landscape. Emerging cloud-native models, Internet of things, Operational Technology merging with Information Technology, immersive applications, and the rapid expansion of cyber attack surfaces, are dramatically impacting networking architectures and operations. Here at Avery Dennison, we are excited to look for a Solution Engineer to join our global team! In this role, you will contribute to defining our enterprise network road-map, technology preferences, and solutions. You will also work within a team, and with external partners, responsible for the successful design, implementation and ongoing maintenance of network connectivity & security related services. Our service portfolio also includes active directory, remote access solutions, DNS & domain management and other related services that are expected to evolve to meet business needs.
Avery Dennison is working towards a zero trust architecture future, therefore it would be beneficial if you have the knowledge of implementing and working within zero trust environments.
Location: U.S / Canada
Job Responsibilities
- Working with management, develop strategy, technology preferences and standards
- Identify solutions to new business requirements, develop business cases, and socialize to gain support
- Implement reliable and secure enterprise network infrastructure. Inclusive of SDWAN, secure security edge, multi-cloud connectivity, internet access, ZTNA & remote worker solutions, cloud networking, branch networking, data center
- Help ensure solution development and use conformance to company strategy and policies
- Perform technical & vendor evaluations and provide readouts and recommendations
- Participate in and support projects across all business functions
- Through the use of advanced tools and experience, resolve issues that tiers of support have raised (can include on-call support duties)
- Be a technical liaison between management, cross-functional technical teams, service desk support staff and procurement
- Technical management of managed service providers
- Mentoring team members
- Ongoing optimization such as traffic management configuration, capacity planning, security policies, and troubleshooting processes to ensure adequate application delivery
- Develop as-built documentation processes and provide support to maintain network diagrams and operational procedures
- Uses knowledge and expertise to identify and implement cost optimization opportunities
- Lifecycle management for network infrastructure
- Assist with service positioning and user adoption of related technologies & services, taking into account regional considerations (language, business practices, culture etc…)
- Travel as required to collaborate with IT partners and project teams (estimate 10%)
Qualifications
- Requires 8+ years of experience in enterprise network design and support (broad technology exposure desired, however, emphasis on branch networking – wired/wireless, WAN & NGFW, and/or cloud networking)
- Can demonstrate interest, proficiency, continued skill development specifically in cloud networking and security solutions
- Zero-Trust architecture related experience is beneficial
- 3+ years working with multi-national networks/providers and managed services
- 3+ years leading cross-functional teams including vendors and internal IT staff
- Bachelor’s degree preferred but not a requirement
- Cisco CCNP or Fortinet NSE (Enterprise, Security, Data Center) or equivalent certifications are a plus
- Proven capability of delivering a broad range of traditional networking technologies and tools (e.g. routing and switching, routing protocols (EIGRP, OSPF, BGP), LAN systems,WAN transport (MPLS, DIA, broadband), WLAN, firewalls, load balancers, web proxies, DNS, DHCP, Network Access Control, packet sniffers and analysis, performance management tools (SNMP, Netflow etc)
- Exceptional understanding of technical troubleshooting methodology
- Ability to facilitate problem solving among administrative groups with varying needs and priorities, and to communicate well with administrative users, technical staff, and senior management.
- Strong practical experience and proven methods for traffic management, security controls, and capacity planning across different network domains (WAN, LAN, WLAN)
- Knowledge of applicable laws, guidelines or regulations as they relate to global networking
- Strong oral, written and document creation, and interpersonal communication and presentation skills across organizational boundaries.
- Demonstrated project leading experience – constructing business cases, overseeing implementations, management reporting
- Benefit from having IT financial planning and budgeting experience
- Active Directory / Identity and access management experience (nice to have)
APPLY HERE
