Job Description
Associate Director, Creative
REMOTE, USA
ECOFABULOUS – ECOFAB CREATIVE
FULL-TIME
At Amyris, we value that everyone’s career journey is unique and authentic to who they are. If this role excites you, we encourage you to apply and grow alongside us! You may be just the right candidate for this or other open roles.
Come create the future vision of Clean Beauty!
We are launching a new clean beauty brand in the Amyris family of brands. The brand will be at the forefront of sustainable beauty products and revolutionize the beauty industry with the best performing products. Enabled by its proprietary Lab-to-Market synthetic biology platform, Amyris has developed and produces some of the leading clean ingredients to lead the transformation of the beauty industry to a clean and sustainable future.
The new EcoFabulous brand will offer unparalleled ingredient efficacy, clean formulas and packaging, with genuine inclusivity.
The Associate Creative Director is a critical member of the EcoFabulous creative leadership team and a strategic role for the EcoFabulous brand. The ideal candidate will have exceptional taste level for design and visual storytelling and lead our fast-growing creative team towards a refined brand presence across our integrated initiatives. They will have a unique opportunity to shape, define, and execute best-in-class visual design for the brand, Amyris’ newest beauty line targeting Gen Z/Zillennial consumers. This role reports to the Senior Director, Creative.
Responsibilities:
- Develop global creative vision and direction across “omni channel” brand touchpoints that helps differentiate the Ecofabulous brand and ensures excellence in the execution of this vision
- Own and champion the brand DNA, aesthetic & tone and voice for the brand
- Lead creative team in the annual and seasonal brand, product, event, partnership, etc. creative development – from concept to omni channel execution
- Inspire creative team to innovate in how the brand comes to life creatively across channels; foster an environment of curiosity and creative experimentation
- Build out and oversee art direction, photography/videography, editorial, digital design, print design and packaging design teams
- Accountable for all creative asset development, including omni-channel brand presence (i.e. in-store VM/collateral, site, email, paid/growth marketing, social and video content, product marketing videos, emerging channels, etc.)
- Deep understanding and passion for creative across rapidly-evolving digital channels
- Ensure all internal/agency partner output is in line with overall brand strategy and objectives
- Manage external creative and brand agency partners successfully
- Own and manage creative budget
- Build and lead a high-performing team while harnessing a fun collaborative environment. Oversees allocation of work for the team to maximize efficiency and prioritize projects.
- Partner with key internal stakeholders (Marketing, Digital, E-comm, Product Development, etc.) to bring a breakthrough brand strategy and experience to life and build new capabilities across the organization
- Champion alignment of strategy across global markets to ensure creative is on brand and locally/culturally relevant
- Develop creative systems/processes necessary to implement our brand strategy and deliver consistent brand experiences
- Collaborate closely with the Head of Creative to define brand benchmarks and standards for guideline presentations to the creative team and marketing partners
- Have a keen understanding of the process of creative and campaign development to weigh in on milestones and workflow timelines in a fast-paced environment
- Collaborate closely with product team and project management on packaging design development
- Oversee creative team packaging workflow, deliverables, and presentation of packaging designs to cross-functional team
- Support in the hiring and career development of the creative team, mentor our existing staff and assess where we need to evolve as we grow
Basic Qualifications:
- Bachelor’s degree in Design, Marketing, Creative Writing, Advertising, Fine Arts, or related field and 10+ years of experience working in a creative capacity in the global consumer products market
- 10+ years of experience in hands on design and/or copywriting
- Outstanding portfolio with case studies representing cross-channel design executions within beauty, fashion, or adjacent industries
- Background in omni channel expertise in the areas of social, paid media, web, visual merchandising, with a digital first lens
Preferred Qualifications:
- Strong creative vision and ability to sell this into executive teams
- Experience building and launching new brands within the beauty space
- Experience building teams from scratch and scaled to meet growing business demand
- Proven change agent and ability to swiftly mobilize teams to changing demands
- Leverages deep expertise of competitive landscape and trends
- Demonstrates influential leadership; respects and incorporates the needs of stakeholders
- Possesses a high degree of organizational agility; must be productive in a fast-paced entrepreneurial culture and thrive in an environment of rapid decision making, frequently changing priorities and the ability to get products to market quickly
- Comfortable with packaging design process and workflow
- Understanding of the GenZ/Zillennial consumer profile
- Skilled in all design software including Adobe Creative Suite and Figma. Project management software knowledge a plus (Trello, Wrike, etc.)
