About the Role
POSITION: Assistant SEO Manager
Locations:
Frisco, TX 75034, USA
Chicago, IL 60654, USA
Job Category: Retail
Requisition Number: ASSIS015841
- Full-Time
- Remote
Job Description:
DEPARTMENT: Marketing
REPORTS TO: Director, Marketing
FLSA STATUS: Salaried / Exempt
LEGENDS & ASM GLOBAL
Two powerhouse companies have joined forces to redefine excellence in sports, entertainment, and live events. Together, we combine unmatched expertise with a global reach, offering end-to-end solutions – from venue development and event booking to revenue strategy and hospitality.
Legends brings a 360-degree, data-driven approach across Global Partnerships, Hospitality, Merchandise, and Attractions, working with top-tier clients to deliver exceptional experiences.
ASM Global, the world leader in venue management and live event production, oversees 350+ iconic venues stadiums, arenas, conventions centers and theaters.
Our organization is committed to building an inclusive, innovative environment where differences drive solutions that benefit our team members, guests, and partners. Guided by our values of respect, integrity, and accountability, we create a workplace where everyone can succeed. Are you ready to be part of the team that is transforming live entertainment? Join us to make legends happen!
THE ROLE
The Assistant SEO Manager will lead in the analysis, execution, and optimization of SEO campaigns for a series of high-profile attractions in the US. On a month-to-month basis you will plan and execute SEO onsite and link building campaigns, as well as create, brief, and optimize onsite content for the client website as required.
This person will track, analyze, and report on SEO campaign performance; liaise with internal stakeholders to suggest improvements; identify new opportunities and anything else necessary to deliver amazing SEO results for our clients. This will all be aimed towards with improving the client’s organic visibility, traffic and ultimately organic revenue across all stages of the customer funnel. This role will report into Legends’ Digital Marketing Director as well as the wider SEO Management team.
ESSENTIAL DUTES AND RESPONSIBILITIES
- Assist in the planning, execution, and optimization of SEO strategies, ensuring alignment with client goals and business objectives
- Conduct in-depth keyword research and competitor analysis to identify strategic opportunities and inform content strategy
- Develop and oversee implementation of targeted content optimization strategies, specifically tailored for Local and Tourism-focused specific audience intent.
- Conduct Link Building Outreach through own actions and communication with the clients’ internal Digital PR teams.
- Collaborate with client’s internal content creators, developers, and the wider marketing team to ensure SEO best practices are consistently applied across all client projects
- Support in the management of client relationships, offering insights, recommendations, and solutions aligned to their business needs
QUALIFICATIONS
To perform this job successfully, an individual must be able to perform each essential duty with energy and enthusiasm. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
EDUCATION AND/OR EXPERIENCE
- 2 – 5 Years of work experience in marketing with a focus on SEO
- Proven experience in improving SEO traffic, rankings & revenue
- Proven experience in generating High Traffic & Relevant Digital Links to websites
- Experience in Local SEO, Tourism SEO, or related sectors is highly desirable
- Familiarity with relevant SEO tools – SEMrush & Cloud Based Crawlers preferable
SKILLS AND ABILITIES
- Aptitude for needle moving ROI focused recommendations rather than tick-box exercises.
- Effective communication and interpersonal skills, capable of articulating complex concepts clearly and persuasively
- Flexibility with working hours to coordinate with the Remote Working team members across various time zones.