Job Description
Ad Operations Specialist
- Remote, REMOTE, United States
- Employees can work remotely
- Full-time
Company Description
In short, The Prosper Group is a digital agency with purpose.
The Prosper Group is an award-winning full-service digital agency specializing in online media, strategy, and fundraising for Republican political candidates, conservative advocacy organizations, associations, and non-profits. We leverage engaging design, innovative technology, and continual optimization to deliver demonstrable results for our clients.
The Prosper Group’s best-in-industry work has been recognized for awards over 40 times by prestigious organizations such as the American Association of Political Consultants and Campaigns and Elections. We have worked in tandem with President Donald Trump, Vice President Mike Pence, Senator Ted Cruz, Governor Brian Kemp,, the National Association of Manufacturers, Fox News, and many other candidates, associations and non-profits.
The Prosper Group’s company culture is highly collaborative. We work together to deliver a positive experience for fellow employees as well as clients. Our team members love working hard and finding new and creative ways to amaze our clients. We are “always on” and ready to deliver
Job Description
Ready to make an impact on the political process? The Prosper Group, a top digital political agency, is seeking a knowledgeable and enthusiastic digital marketer to join our growing ad operations team.
If you are ready to be directly involved in the digital efforts of top local, state, and national campaigns then look no further.
The quality candidate will be responsible for digital ad campaign creation, trafficking, optimizing, and monitoring ad campaigns through our DSP, Search, and other leading social media platforms.
The ideal candidate must be able to effectively utilize digital ad placement platforms while employing various audience targeting methods, interpreting results, and optimizing campaigns mid-flight to achieve campaign goals.
The candidate will be sharp, hands on and a self-starter with strong organization skills who is able to thrive in a fast-paced environment. If you are ready to play a key role in growing our business and delivering services to our clients, apply today.
Responsibilities
- Develop, execute, and manage digital campaigns to achieve client and company expectations.
- Own the entire lifecycle of ad trafficking responsibilities and internal inquiries.
- Advise stakeholders on campaign tactics and KPIs; prepare regular reports on those KPIs.
- Troubleshoot delivery and optimize live campaigns, while providing support to the account management team in operational tasks to ensure client satisfaction.
- Implement digital triggers and pixels, while monitoring conversion tracking and data collection.
- Handle large audience files, segment, and upload to various matching platforms.
Qualifications
- 2+ experience in ad operations, media buying and data analysis in a fast-paced digital marketing agency environment.
- 2+ experience with a solid understanding of digital ad serving technology and terminology such as Google Ads, Facebook Ads, Demand Side Platforms (DV360, Basis and XandR), Google Tag Manager, Google Analytics.
- Hands on experience of the entire campaign lifecycle with strong knowledge of implementation, optimization, and reporting.
- Experience with javascript, iFrame, and other HTML coding as it relates to ad serving and pixel implementation.
- Detail oriented with excellent problem-solving skills, ability to manage projects autonomously, and meet deadlines while executing tasks across dozens of brands.
- Excellent written and verbal communication skills with proficiency to communicate information to stakeholders with various levels of technical expertise.
- Bachelor’s degree in Business Management, Information Systems, Business Intelligence, Computer Sciences, Data Management, or relevant experience.
- Political campaign experience, a plus.
Additional Information
All your information will be kept confidential according to EEO guidelines.